Saturday, April 21, 2018

Happy 48th Earth Day America! 4/22/18 #EarthDay2018: #EndPlasticPollution

This post is an update from a previous annual articles on the allthingsdigitalmarketing blog, enjoy!
See all Earth Day Campaigns

#HappyEarthDayAmerica ! This  April 22, 2018 will mark the 3rd year of Earth Day's  countdown for the 50th anniversary April 22, 2020! Just 2 more years to go!

This is the perfect time to share with you our theme for Earth Day 2018 ~ End Plastic Pullution!   ~ 


Will you be taking action to help reach 3 Billion Acts of Green - visit the Billion Acts of of Green link and share your action.

Below is our COUNTDOWN RECAP since 2015
YouTube Video for #EarthDay2018 #EndPlasticPollution


Google's doodle celebrates British primatologist, ethologist and anthropologist, Jane Goodall (Dame Jane Morris Goodall DBE, formerly Baroness Jane van Lawick-Goodall). Image to the left includes screen captures of the charming and inspiring doodle. Hope everyone has time to peek at the animation and listen to Jane Goddall :) Enjoy your Earth Day!


#EarthDay2018 #EndPlasticPollution
#EarthDay2017 #EnvironmentalAndClimateLiteracy
#EarthDay2016 #Trees4Earch
#EarthDay2015 2015 NASA's #EarthRightNow and #StateOfNASA


More #EarthDay info at: http://www.earthday.org/earthday/earth-day-theme/


“The ultimate test of man's conscience may be his willingness to sacrifice something today for future generations whose words of thanks will not be heard."~~ Gaylord Anton Nelson (June 4, 1916 – July 3, 2005) Founder of Earth Day, American politician from Wisconsin who served as a United States Senator and governor. Photo right courtesy of Mark Fisher, http://mustermark.co.uk, photo also on Wikimedia.org

WHAT WILL YOU DO?
Earth Day 2017 would love for you to register your own Earth Day 2017 event and/or look for an event near you. You can register to join this movement by visiting the Earth Day Network page http://www.earthday.org/earth-day .

You can find events in our area by visiting the Earth Day 2017 Google post for North America and for other parts of the world too.


☺ My home sweet home on #Facebook from the Winter Snow Storm on January 24, 2015
☺ Hilarious turkeys visiting my home sweet home on Palm Sunday (March 29, 2015)
☺ Autumn leaves beneath the iced Bronx River along the pedestrian trail sometime in November, 2014
☺ This Egret has no egrets atop the beautiful cadcading waterfall at Bronx River one Saturday morning June 28, 2014
☺ Photo of my backyard after the blizzard February 13, 2014
☺ On my way to work after one of the blizzards February 13, 2014

From #NoPlaceLikeHome to #Trees4Earth and #EarthRightNow, below are excerpts from EARTH DAY 2015
Would you believe it, today is Earth-Day’s 46th event and 45th B-Day (April 22, 2015)?

It was on April 22nd, 1970 when the very first Earth Day event was celebrated nationwide. A time when the norm was hippy-happy flower-child culture, psychedelics, the passing R&B icons Jimi Hendrix and Janis Joplin, Simon & Garfunkel “Bridge Over Troubled Water" song, college students streaking across campuses protesting the Vietnam war, etc. Also a time of top network TV programs "Rowan & Martin's Laugh-In," "Gunsmoke," "Captain Kangaroo," "The Carol Burnett Show," and "I Dream of Jeannie." 


Who would think Earth Day would also mark the modern environmentalist movement? It was April 22, 1970, the first Earth Day, that led to the creation of the United States Environmental Protection Agency and the passage of the Clean Air, Clean Water, and Endangered Species Acts.

In 2016, NASA's theme is #NoPlaceLikeHome. NASA wants everyone to post videos and photos of their favorite places on EARTH and to use hashtag #NoPlaceLikeHome for the latest 

#EarthDay #EarthDay 2015 marked the 2nd year of NASA's global social media campaign. Earth Day is not just about water and sustainability." Earth Day 2014 marked the first #GlobalSelfie SOCIAL MEDIA CAMPAIGN from NASA. 

NASA wants everyone to post videos and photos of their favorite places on EARTH and to use hashtag #NoPlaceLikeHome for the latest #EarthDay




Earth Day 2014 NASA celebrated a milestone -- the first time in more than a decade of launching five Earth-observing missions in a single year. Photos above right and below left snapshots taken from NASA promotional video on RedOrbit.com 

Click here to view NASA's promotion video for Earth Day from 2014 #GlobalSelfieEarthDay #EarthRightNow #EarthDay Social Media Campaigns.

BELOW ARE EXCERPTS FROM MY BLOG FROM EARTH DAY 2014


Do you think our leaders are capable of implementing a realistic, sustainable climate control program? 

Some are (hopefully most), and I hope they put government spending into perspective and stop subsidizing the ultra-rich for their quaky, snake-oil programs. "We the people" need to know the real facts behind the outrageous ultra-rich alternative fuel subsizing.

"It's nice that someone managed to run his car on liposuction leftovers, but that doesn't mean he needs to be subsidized ... But why not at least agree that governments shouldn't pick losers to be winners? Unfortunately, that's exactly what is happening. The world is rushing to promote alternative fuel sources that will actually accelerate global warming, not to mention an alternative power source that could cripple efforts to stop global warming ... This is not just a climate disaster. The grain it takes to fill an SUV tank with ethanol could feed a hungry person for a year; biofuel mandates are exerting constant upward pressure on global food prices and have contributed to food riots in dozens of poorer countries. Still, the United States has quintupled its ethanol production in a decade and plans to quintuple its biofuel production again in the next decade. This will mean more money for well-subsidized grain farmers, but also more malnutrition, more deforestation, and more emissions. European leaders have paid a bit more attention to the alarming critiques of biofuels -- including one by a British agency that was originally established to promote biofuels -- but they have shown no more inclination to throw cold water on this $100 billion global industry ..." ~~ Michael Grunwald, writer, journalist, author; and a senior national correspondent at Time magazine. Quotes taken from his article "Seven Myths About Alternative Energy"
Obviously, according Grunwald's article on ForeignPolicy.com article (2009) titled "Seven Myths About Alternative Energy, the energy alternatives aren't magic tickets and they are not sustainable.


WILL YOU BE CELEBRATING EARTH DAY BY SHARING YOUR FAVORITE PLACE ON EARTH USING #NoPlaceLikeHome ?

Share your #NoPlaceLikeHome with your favorite social media and show support for "sustainable environmental programs" that cost significantly less and are more effective than the current government subsized programs that are unsubstantiated.

My #NoPlaceLikeHome will be posted soon Where's yours?

Earth Day is a national holiday created to celebrate the Earth and environment. The first Earth Day was April 22, 1970, and was a response to the environmental crisis at the time, which included extremely polluted water and air.

The Environmental Protection Agency was created the same year as a result of activism and widespread popular support for cleaning up the environment. Children became very aware as many school programs brought about awareness of pollutants in the air and the importance of caring for the planet we live on.

Earth Day is now coordinated globally by the Earth Day Network, and is celebrated in more than 175 countries every year. The Earth Day Logo, above right, became the Official Earth Week logo that was used as the backdrop for the prime time CBS News Special Report with Walter Cronkite about Earth Day beginning 1970 through 1996.

In 2009, the United Nations designated April 22 International Mother Earth Day. Earth Day is planned for April 22 in all years at least through 2015. It may or may not change thereafter. Earth Day is credited to Gaylord Nelson, then a U.S. Senator from Wisconsin, after witnessing the ravages of the 1969 massive oil spill in Santa Barbara, California. Inspired by the student anti-war movement, he called for an environmental teach-in, or Earth Day, to be held on April 22, 1970.

Over 20 million people participated that year, and this Earth Day is now observed on April 22 each year by more than 500 million people and several national governments in 175 countries. Ecology Flag, photo to the right, was created by cartoonist Ron Cobb in 1969.






Google Celebrated Earth Day 2012 with an animated Flower-power Doodle on its home page, photo left.
For 2014, Google created a lovely doodle with many different eco-creatures from the lovely humming bird to the not-so-lovely beetle dung; I was pretty grossed out by that portion of the animated doodle. To view go to google.com and share what you think.


Bing Celebrated Earth day 2012 with a picture of Nevada Solar One at sunrise in the Mojave Desert near Boulder City, Nevada, photo right.


Earth Day Timeline

1968 - Morton Hilbert and the U.S. Public Health Service organized the Human Ecology Symposium, an environmental conference for students to hear from scientists about the effects of environmental degradation on human health. This was the beginning of Earth Day.
1969 - John McConnell first introduced the idea of a global holiday called "Earth Day" at the UNESCO Conference on the Environment
1969 - The Ecology Flag was created by cartoonist Ron Cobb and published on November 7th in the Los Angeles Free Press, then placed in the public domain. The symbol is a combination of the letters "E" and "O" taken from the words "Environment" and "Organism," respectively.
1970 - The first Earth Day proclamation was issued by San Francisco Mayor Joseph Alioto on March 21, 1970. Nelson chose the date April 22nd in order to maximize participation on college campuses for what he conceived as an "environmental teach-in". He determined the week of April 19–25 was the best bet as it did not fall during exams or spring breaks. Also, it did not conflict with any religious holidays.
1971 - UN Secretary-General U Thant supported McConnell's global initiative to celebrate this annual event; and on February 26, 1971, he signed a proclamation to that effect, saying: “May there be only peaceful and cheerful Earth Days to come for our beautiful Spaceship Earth as it continues to spin and circle in frigid space with its warm and fragile cargo of animate life.”
1972 - United Nations secretary-general Kurt Waldheim observed Earth Day with similar ceremonies on the March equinox in 1972, and the United Nations Earth Day ceremony has continued each year since on the day of the March equinox (the United Nations also works with organizers of the April 22 global event).
1978 – American cultural anthropologist, Margaret Mead added her support for the equinox Earth Day, and declared: "Earth Day is the first holy day which transcends all national borders, yet preserves all geographical integrities, spans mountains and oceans and time belts, and yet brings people all over the world into one resonating accord, is devoted to the preservation of the harmony in nature and yet draws upon the triumphs of technology, the measurement of time, and instantaneous communication through space…”
1990 - The Earth Day 20 International Peace Climb was led by Jim Whittaker, the first American to summit Mt. Everest (many years earlier), and marked the first time in history that mountaineers from the United States, Soviet Union and China had roped together to climb a mountain, let alone Mt. Everest. The group also collected over two tons of trash (transported down the mountain by support groups along the way) that was left behind on Mount Everest from previous climbing expeditions. The master of ceremonies for the Columbia Gorge event was the TV star, John Ratzenberger, from "Cheers", and the headlining musician was the "Father of Rock and Roll," Chuck Berry.
2000 - Earth Day 2000 combined the ambitious spirit of the first Earth Day with the international grassroots activism of Earth Day 1990. This was the first year that Earth Day used the Internet as its principal organizing tool, and it proved invaluable domestically and internationally. Kelly Evans, a professional political organizer, served as Executive Director of the 2000 campaign. The event ultimately enlisted more than 5,000 environmental groups outside the United States, reaching hundreds of millions of people in a record 183 countries. Leonardo DiCaprio was the official host for the event, and about 400,000 participants stood in the cold rain during the course of the day.
2009 - May 5, 2009 editorial in The Washington Times contrasted Arbor Day with Earth Day, claiming that Arbor Day was a happy, non-political celebration of trees, whereas Earth Day was a pessimistic, political ideology that portrayed humans in a negative light.
2010 - Billion Acts of Green (Beta) – Official Earth Day Network's "Billion Acts of Green" website for students and young adults
2011 - A Billion Acts of Green (®) – A "people-powered campaign to generate a billion acts of environmental service and advocacy before Rio +20" (as well as a registered trademark).
2012 - Earth Day 2012 – Mobilize the Earth 2013; Google Celebrated Earth day 2012 with an animated Doodle on its home page; Bing Celebrated Earth Day 2012 with a picture of Nevada Solar One at sunrise in the Mojave Desert near Boulder City, Nevada.
2013 - The Face of Climate Change.
2014 - Earth Day 2014 – Green Cities + Mobilizing Millions of People to Create a Sustainable, Healthy Environment by Greening Communities Worldwide. First Earth Day 2014 "SOCIAL MEDIA SELFIE CAMPAIGN" launch.
2015 -
2016 -
2017 - Earth Day 2017, the Earth Day Network created four toolkits to aid organizations wanting to hold teach-ins to celebrate the theme "Environmental and Climate Literacy. Four tool kits"
  • Educating and Activating Communities for Change
  • Environmental Teach-in Toolkit
  • Global Day of Conversation Toolkit for Local Governments
  • MobilizeU: Campus Teach-in Toolkit



Earth Day Resources

If you have additional resources please list them in comments and I will add to post. Thanks. 
 Please visit this blog frequently and share this with your social media. Follow me @gbdaly Thanks.

All photos courtesy of Wikimedia; If any screen shots were taken from video and websites credit will be mentioned. All other photos will be credited as required. 
#NOPLACELIKEHOME + NASA SOCIAL MEDIA, April 22, culture, earth day, environment, global green, National Aeronautics and Space Administration, pollution, technology,

Friday, March 30, 2018

Sunday, March 25, 2018

Hello World! Happy 2018th Palm Sunday (March 25th) and Easter, Sunday (April 1st)

This is a repost of earlier annual posts with minor edits. Enjoy!

Hello World! Happy 2018th Palm Sunday (March 25th)  and Easter, Sunday (April 1st).  May your days be filled with love, happiness and blessings.


“Do not abandon yourselves to despair. We are the Easter people and hallelujah is our song." 
 ~~ Pope John Paul II 
sometimes called Blessed John Paul or John Paul the Great, born Karol Józef Wojtyła (Polish: [ˈkarɔl ˈjuzɛf vɔjˈtɨwa]; 18 May 1920 – 2 April 2005), was Pope from 16 October 1978 to his death in 2005. He was the second longest-serving pope in history and, as a Pole, the first non-Italian since Pope Adrian VI, who died in 1523.


Hello World! Happy 2017th Easter America. Happy Name Day and Palm Sunday Mom.

Palm Sunday has always been a very special day for our family.

My late mom was born on Palm Sunday (March 28, 1926), which is why my grandmother named her "Palma."

 Happy Palm Sunday, happy name day and may you be dancing up in the clouds, celebrating how much you are loved and missed. 

You haven't really left us, you have just moved to a peaceful place and you are always in our thoughts and prayers.


Wonderful keepsake photo of my late mom with her mother, Grandma Elvira. 



They resembled each other so much.

They were so beautiful and similar in many ways - great cooking, baking, entertaining, etc. 


Everyone was welcome in their homes.



Another great photo of my late mom with John Tesh  #ITFYL #JohnTest  . Mom was so fond of this photo. Her smile radiates everywhere regardless of her age. In this photo she was in her late 70s. Amazing!
Photo collage of my late mom (TOP L-R, with her youngest grandchildren, Mariel & Anthony; granddaughter Mariel's lovely "get-well card; mom upstate New York holding me as an infant). (BOTTOM L-R, me & mom celebrating another bon-voyage cruise; mom in either CA or OK at a wedding; mom with her mom, Grandma Elvira.

Mom as the most beautiful bride with her handsome groom, my wonderful Dad, during their wedding day, September 5, 1948.









Sharing mom's Eulogy here to remember her life, her amazing gifts, talents, smiles  and her love. (see image to the right)

Also another way to celebrate her name day, Palm Sunday. 


Our brother presented the Eulogy at the Funeral Mass on February 28, 2012.


I strongly believe our mom is at peace knowing her children are well.


Palm Sunday always brings me fond memories with family and friends. 



On Palm Sunday 2015, I had quite a few chuckles. Much to my surprise, two wild turkeys strutted in my back yard and left quite an impression! 

Gobbling, trotting and pecking around, I had to take a video with my iPhone. Glad I did as there is never a sure-shot they will show up again in my back yard.

Enjoy the Wild Turkeys videos. Below are Take 1 and Take 2 videos.


Second video Wild Turkeys Take 2 
or visit these links for Wild Turkeys Take 1 and https://youtu.be/ev8dcSwQtE8


About Easter

Easter (Old English Ēostre; Latin: Pascha; Greek Πάσχα Paskha, the latter two derived from Hebrew: פֶּסַח‎ Pesaḥ) is a Christian festival and holiday celebrating the resurrection of Jesus Christ on the third day after his crucifixion at Calvary as described in the New Testament.

Easter is the culmination of the Passion of Christ, preceded by Lent, a forty-day period of fasting, prayer, and penance.

Easter is for everyone, for adults it brings back memories of childhood days filled with beautiful spring flowers and fabulous Sunday celebrations.
Easter, like Christmas, is for children. Celebrating Easter with children is truly special – from colored Easter Eggs, Chocolate Easter Bunnies to Easter Egg hunts and parades and bonnets make this day extra magical.

Easter is a moveable feast, meaning it is not fixed in relation to the civil calendar. The First Council of Nicaea (325) established the date of Easter as the first Sunday after the full moon (the Paschal Full Moon) following the March equinox.

Ecclesiastically, the equinox is reckoned to be on 21 March (although the astronomical equinox occurs on 20 March in most years), and the "Full Moon" is not necessarily on the astronomically correct date. The date of Easter therefore varies from 22 March to 25 April inclusive. Eastern

The precise date of Easter has at times been a matter for contention. By the later 2nd century, it was accepted that the celebration of the holiday was a practice of the disciples and an undisputed tradition.

Easter is linked to the Jewish Passover by much of its symbolism, as well as by its position in the calendar. In many languages, the words for "Easter" and "Passover" are identical or very similar.

Easter customs vary across the Christian world, and include sunrise services, exclaiming the Paschal greeting, clipping the church[12] and decorating Easter eggs, a symbol of the empty tomb.

Additional customs that have become associated with Easter and are observed by both Christians and some non-Christians include egg hunting, the Easter Bunny, and Easter parades.

The Easter parade is an American cultural event consisting of a festive strolling procession on Easter Sunday. The parade is somewhat of an informal and unorganized event, with or without religious significance. Persons participating in an Easter parade traditionally dress in new and fashionable clothing, particularly ladies' hats, and strive to impress others with their finery.
The Easter parade is most closely associated with Fifth Avenue in New York City, but Easter parades are held in many other cities. Starting as a spontaneous event in the 1870s, the New York parade became increasingly popular into the mid-20th century—in 1947, it was estimated to draw over a million people. Its popularity has declined significantly, drawing only 30,000 in 2008.

Many Americans follow the tradition of coloring hard-boiled eggs and giving baskets of candy. The Easter Bunny is a popular legendary anthropomorphic Easter gift-giving character analogous to Santa Claus in American culture.


On Easter Monday, the President of the United States holds an annual Easter egg roll on the White House lawn for young children. New York City holds an annual Easter parade on Easter Sunday.
Easter eggs, also called Paschal eggs, are special eggs that are often given to celebrate Easter or springtime. As such, Easter eggs are common during the season of Eastertide. The oldest tradition is to use dyed and painted chicken eggs, but a modern custom is to substitute chocolate eggs, or plastic eggs filled with confectionery such as jelly beans.
Eggs, in general, were a traditional symbol of fertility, and rebirth. In Christianity, for the celebration of Eastertide, Easter eggs symbolize the empty tomb of Jesus: though an egg appears to be like the stone of a tomb, a bird hatches from it with life; similarly, the Easter egg, for Christians, is a reminder that Jesus rose from the grave, and that those who believe will also experience eternal life.

The precise origin of the ancient custom of decorating eggs is not known, although evidently the blooming of many flowers in spring coincides with the use of the fertility symbol of eggs—and eggs boiled with some flowers change their color, bringing the spring into the homes.
Many Christians of the Eastern Orthodox Church to this day typically dye their Easter eggs red, the color of blood, in recognition of the blood of the sacrificed Christ (and, of the renewal of life in springtime). Some also use the color green, in honor of the new foliage emerging after the long dead time of winter.

The Easter Bunny (also called the Easter Rabbit or Easter Hare) is a fantasy character depicted as a rabbit bringing Easter eggs.

Originating among German Lutherans, the Easter Hare originally played the role of a judge, evaluating whether children were good or disobedient in behaviour at the start of the season of Eastertide.

The Easter Bunny is sometimes depicted with clothes. In legend, the creature carries colored eggs in his basket, candy and sometimes also toys to the homes of children, and as such shows similarities to Santa Claus, as they both bring gifts to children on the night before their respective holiday. The custom was first mentioned in Georg Franck von Franckenau's De ovis paschalibus[2] (About Easter Eggs) in 1682[3] referring to a German tradition of an Easter Hare bringing Easter Eggs for the children. In many church services on Easter Sunday, a live rabbit representing the Easter Bunny, is brought into the congregation, especially for the children's message.

An Easter Bonnet represents the tail-end of a tradition of wearing new clothes at Easter, in harmony with the renewal of the year and the promise of spiritual renewal and redemption.

The "Easter bonnet" was fixed in popular culture by Irving Berlin, whose frame of reference was the Easter parade in New York City, a festive walkabout that made its way down Fifth Avenue from St. Patrick's Cathedral:



"In your Easter bonnet
with all the frills upon it,
You'll be the grandest lady in the Easter parade."
by Irving Berlin

At the depths of the Great Depression a new hat at Easter, or a refurbished old one, was a simple luxury. 

Will you be celebrating Easter? Showing off your Easter bonnet or attending an Easter Day Parade?

















RESOURCES: 
 ♦ The 29th Annual Easter Bonnet Competion by the Theatre Development Fund, takes place on April 20th and April 21st at Minskoff Theatre, more info at https://www.tdf.org/shows/9214/The-29th-Annual-Easter-Bonnet-Competition (last year The 28th Annual Easter Bonnet Competition by Broadway Cares http://broadwaycares.org/easterbonnet2014)
♦ Easter Day Parade http://en.wikipedia.org/wiki/Easter_parade
♦ Easter Sunday on Wikipedia http://en.wikipedia.org/wiki/Easter_Sunday
♦ Easter 2015 from Calendar 365 http://www.calendar-365.com/holidays/easter.html‎
♦ Easter Egg Hunts http://www.easteregghuntsandevents.org/
 ♦ Easter Parade and Easter Bonnet Festival in New York City http://gonyc.about.com/cs/holidays/a/easter.htm
 ♦ Easter Parade – Fred Astaire and Judy Garland on YouTube

This post is an updated repost from previous annual Easter posts. Please visit this blog frequently and share this with your social media. Follow me @gbdaly Thanks.

Tuesday, March 20, 2018

#LoveTwitter - Twitter almost a teen; Reaches the BIG 012 on March 21st: Happy Tweet-Day to you (March 21, 2018) - Twitter thanks everyone for making history!

Happy Tweet Day Twitter! Below are screen captures of tweets taken from Twitter's big 010. Will update with Happy 12th tweet picks soon.

Below is the original article all about Twitter and the Ripple Effect from September 22, 2009. Enjoy and happy tweeting!!

Did you know that the year 2017 marked the year Twitter would become major news and social? Also, the year when message size doubled to 280 characters for all languages (TechCrunch, 11/7/2017) except Japanese, Korean and Chinese languages. As of 216, Twitter had more than 319 million monthly active users (USA Today, 10/26/2017). During our 2016 U.S. presidential election, Twitter became the largest source of breaking news with a record-breaking 40 million election-related tweets sent by 10 p.m. (The New York Times, 11/8/2016).




See Twitter's 10th Birthday video thanking everyone.

TWITTER LOVES EVERYONE! Happy 10th B-Day Twitter #LoveTwitter

Twitter thanks everyone on it's 10th birthday for making history! Twitter has a very thoughtful and symbolic video celebrating 10th birthday.


Still no definitive business model nor any $ profits yet Twitter continues to spread wings, ripple effects and much intrigue!

Why can't politicians be like Twitter?

Wishing TWITTER many more twitterers, tweets and TweetDays!


According to Stan Schroeder, writer of Mashable, Twitter's B-Day is today -- last year I was wrong, I thought it was March 22nd, but it's indeed March 21st -- the first day co-founder Jack Dorsey tweeted his very first tweet.

Here is Schroeder's article from Twitter's 6th (back in 2012), Happy 6th Birthday, Twitter! 


Twitter hasn't changed much with the exception of it's double size character limit, from 140 to 280, and itsphenomenal growth which is currently at 320 million users (February 2016), a usage increase of over 11% vs. last year and +60% increase in the amount of tweets per day.

Last year Twitter recently reported they have 288 million active monthly users and 500 million tweets per day https://about.twitter.com/company.

This year, according to DMR stats, Twitter sees 100 million users log in each day and as of February 10, 2016 there are 320 million people using twitterand 1.3 billion registered Twitter users.

Surprisingly, less than 1/4th are U.S. (23% or 62 million), and over 3/4ths of these users (77% or 209 million) are outside the U.S. According to many resources including Mashable and SocialMedia, Twitter had about 200 million accounts a year ago (2014), and averaged 400M tweets per day. While this statistic may be debatable since others including Mashable indicate that Twitter has over 500 million, Twitter itself has reported that as of February 2013, they have 200 million users. Not surprisingly, 80% of Twitter active users (400 million) are mobile.

Below is the original blog post written back on September 22, 2009 all about Twitter: Everything's the same except for the updated photo and of course the character-limit is now 280.

Twitter, a micro-blog with a 140-character-limit blurb known as a “tweet” having potential to create a chain of social media networking events that can lead to exponentially larger alterations of social media networking instances. Twittering appears to have maximized the power of connecting. In less than 4 years, it is  estimated that there are over 250 million twitter accounts worldwide.

But if you think that Twitter and the bird’s far reaching effect is enough to make your media campaign a success, try spreading your wings and flying. You just might find yourself in a nose-dive!

Of course, everyone is twittering, with hopes of creating shifts in perspectives that will lead to greater connections, better businesses and stronger communities.

It’s been said that a sea gull’s simple flap of a wing can change weather, and so too a simple tweet can create ripple effects in the customers, employees, friends, colleagues and even those people and entities that you have never known and now suddenly have become your followers.

Why then are there still no analytics for measuring effectiveness, or tried and true processes and marketing solutions from this bird?

Although Twitter’s wide massive appeal has grown so quickly in such a brief time, it is still considered new. Twitter became available to the public in 2006 but really gained momentum in April 2007. According to Wikipedia “The tipping point for Twitter's popularity was the 2007 South by Southwest, SXSW, festival. During the event usage went from 20,000 tweets per day to 60,000.” This all occurring after the Web 2.0 buzz of 2006, which arose 2 years after the first Web 2.0 Oreilly Conference, October 5 – 7, 2004, at the Hotel Nikko in San Francisco, CA.

Today, there are many factors that contribute to the success of a social networking marketing campaign and Twitter is just one of the many digital integrated marketing tools. Besides having experience, skill and passion about what you are communicating, successful social media marketing requires a well thought out, detailed, marketing plan and timeline. Even with all this, there are still no guarantees; What works for one company or person  may not be as effective for another.

While there are no magic bullets that will guarantee the overall success of your campaign, below you will find a listing of some helpful tips to guide you through the process of integrating twittering into your corporate digital marketing programs:

1. Create momentum with effective communications and set up kick-off meetings well in advance of your deliverables

2. Optimal participation is key. Schedule regular (weekly or bi-weekly) meetings (virtual or in person) and involve as many employees/departments in your organization.

3. Ensure that your meeting handouts include guidelines for branding specs, e.g., having company logo included on all tweets, regardless of whether a company is using different blog/tweet names for different products,/themes, etc., appropriate tone, buzzwords, keywords, etc.

4. If your social marketing media campaign calls for multiple bloggers and twitterers, make sure your respective tweet names match respective tweet blogs; This information should all be mapped out (e.g., spreadsheet) and incorporated into your digital marketing plan alongside all of the other marketing tools you will be integrating

5. Use common sense and discuss best practice to ensure employee tweeters know their leaps and bounds when contributing to avoid compromising your blogs/tweets integrity and reputation

6. Tie in tweets with your company’s blogs – an example is how Martha Stewart’s tips, ideas, etc., from her blog into tweets – again, not necessarily coming from someone from her company, but created such a brand following that followers as well as employees include her ideas in their blogs

7. Understand and learn of the importance of following potential customers, existing customers, vendors, suppliers, etc.

8. Incorporate short and simple auto-respond tweets for new followers – assuring real-time reply in the event no one is able to respond immediately; Although the majority of folks recommend not using auto-responds, my suggestion is to test the waters but keep auto-responds short, thanking them for connecting and sharing relevant information.  If you feel auto-responding is working against you, simply remove it. At least you can say you gave it a try.

9. Understand the importance of hashtags and other application enhancements and use them carefully. E.g., including hashtags in your tweets, e.g., #followfriday; and applications, Tweet Meme, etc. There are pros and cons to hashtags - some folks feel the short 140-character blurbs get distorted from the #hashtag symbol while others are embracing it. So far, I haven't been incorporating hashtags into my tweets. I plan on giving #hashtags a try soon.

10. If you are interested in following please feel free to follow me on Twitter at www.twitter.com/gbdaly

"Twitter reaches the BIG ### today! Happy Tweet-Day to you!" is part of the "evergreen marketing insighter" series by Gloria Buono-Daly This blog is updated every year on Twitter's birthday and was originally written by Gloria Buono Daly (c) 2009.

Saturday, March 17, 2018

Happy 282nd Saint Patrick's Day! Try My Irish Soda Bread Easy 1-2-3 Recipe

This is a repost from previous Happy Saint Patrick's Day posts with minor updates except for 
My favorite Irish soda bread, as posted every year. Enjoy!

"A best friend is like a four leaf clover : hard to find and lucky to have!" 
 ~~ Anonymous Irish Quote
Slàinte  (pronounced: slawncha, like "lawn-chair" but with an "s" in front of it, is how one would say Cheers in Irish Gaelic)  


Happy 282nd Saint Pat's Day America! 
This year it's Friday, March 17th! With many being bit by the leprechaun earlier in time for the many parades through the country beginning today. 
  • The 4-leaf clover ~ each leaf has it's own meaning according to Irish Folk-Lore ~ Faith, Hope, Love and Luck. A person who finds one will meet a future lover on the same day the 4-leaf clover is found :). The 3 or 4 leaf clover brings good luck and protects against evil.  

The oldest and largest of the St. Paddy’s Day parades in the Western Hemisphere, dating back to 1762 -- New York City's St. Paddy's Day Parade -- and this year marks NYCs 227th St. Patrick's Day Parade! NYC's Saint Patrick's Day Parade can be viewed on 5th Avenue between 44th Street and 79th Street. If you are not in NYC, you can watch the parade at this website beginning at 11:00am on March 17th.
4 Leaf Clover photo courtesy of Wikipedia, (Trifolium repens), May 22, 2013; Photographer, Joe Papp. This photo file is licensed under the Creative Commons Attribution-Share Alike 3.0 Unported license.  
( https://creativecommons.org/licenses/by-sa/3.0/deed.en 

Like many households on Saint Patrick's Day, in the center of our breakfast table you will find tasty, Irish, soda bread to celebrate the luck and charm of the Irish. I baked this easy Irish soda bread earlier today and just had to share my easy recipe by posting on my blogs. The great thing about this is the prep time was slightly less than 5 minutes and it baked in an hour.
INGREDIENTS:
► Flour 3 1/2 cups
► Sugar 3/4 to 1 cup (or try sugarfree alternatives; e.g., splenda or equal)
► Baking powder 1 tablespoon
► Eggs 2 medium size
► Milk 1 cup
► Melted butter - 1 stick
OPTIONAL:
► Raisins 1 cup
► Caraway seeds 2 tablespoons
► Be imaginative. I used Flax Seeds


Step 1 : Soda Bread Dough (3 min) 
► Prepare oven at 375°; In large bowl combine dry ingredients
► Flour
► Sugar
► Baking Powder
► Optional ingredients - I added 1/2 teaspoon Flax seeds
► Add remaining ingredients - Milk, Eggs, Melted Butter 


Step 2 : Knead Dough (2 min) 
► Knead dough and divide the dough into 2 round loaves
► Sprinkle flour if dough is too moist and sticky
► Using a cake knife, mark the top of each dough loaf with an X 

Step 3 : Place loaves in 375° oven (60 min) 
► Wait at least 10 minutes before slicing 

Total time - 1 Hour and 5 Minutes 

 
 
“Every man desires to live long, but no man wishes to be old.” 
--Jonathan Swift (1667-1745), Irish author and satirist.


Additional resources: 
♦ Saint Patrick's Day parade schedules: Where and when, Washington Times
♦ New York City Saint Patrick's Day Parade
♦ Saint Patrick's Day Parade NYCgo.com
♦ Saint Patrick's Day Parade New Orleans 



This is a re-posting from previous year postings on allthingsdigitalmarketing blog.  

Please visit this blog frequently and share this with your social media. Thanks. 

Gloria Buono-Daly

Thursday, March 8, 2018

Happy 107th International Women's Day World! #PRESSFORPROGRESS #IWD2018 What's Press For Progress Action? Here's mine.

This blog posting is an updated/revised version of articles posted in prior years. Enjoy!


https://www.internationalwomensday.com/Theme
#PRESSFORPROGRESS   What's your  #PRESSFORPROGRESS action? Although we are still 200 years away from gender parity, this past year has been a whirlwind of advocacy and progress for women advocating for reporting sexual abuse, regardless of how famous or powerful the attacker is.

Misconduct and harassment come in many different sizes and shapes. It's not just just about sexual harassment by men but by women as well.  The year 2017 marked awareness, advocacy for movements, momentum, progress and #IWD2018's theme of the year is for all to #PressForProgress !

Finally progress is momentous and significant. Women are becoming stronger all thanks to embracing and supporting each other. Sisterhood, brotherhood, are alive and well. Gone are the days of women being punished for reporting bad behavior, subterfuge, misconduct or harassment. However we still need to press for  progress more and continue moving forward.  #MeToo and #TimesUp  movements came about after various harassment and misconduct accusations by the top entertainment and media icons including Harvey Weinstein, Matt Lauer, Kevin Spacey, Russell Simmons, Dustin Hoffman, James Toback, Tavis Smiley, as well as liberal Democrat politician Al Franken ...  The list of attackers of men by women, men by men and also women by women, appears to never end. -  #HarveyWeinstein, #KevinSpacey, #RussellSimons, #DustinHoffman, #JamesToback, #MattLauer, #TavisSmiley, #AlFranken ... Many victims, thus far over 200 from Harvey Weinstein alone and how can we forget about disgraced Bill Cosby - many women came forward yet many more remained silent. ?  

But what about the female or male co-worker at an organization who has been working hard, complying with the company standards of behavior and code of conduct only to be constantly bullied, abused and harassed by a female/male co-worker who feels threatened by his/her business ethics or skill set?  

What's your #PressForProgress? My actionl is to continually speak up when something is wrong,  and be supportive to other women who are being harmed and/or harassed. I want to keep on "pressing" to be the best I can be in everything I do, to exercise leadership actions in my life (i.e., personal, at work, communications including my blog posts, etc.) and to always respect and celebrate differences for the good of all people and of course for our goal of increasing Gender Parity even though we are 200 years away. Also press progress by encouraging others to #PRESSFORPROGRESS


Equally important is for women at work. If a new employee at an organization however small or however large, is being harassed by another women who believes she is above the company policy and standards of behavior/code of conduct because of her 30 or so years of tenure, and constantly harms/harasses, belittles, you or others, etc.,  report it! Regardless of the consequences. Victims have rights and must be protected from employees who behave like goons and street gangsters inside the profit or non-profit organization.

WHAT'S YOUR ACTION FOR IWD2018?  #WhatsYourAction    Please share your #PRESSFORPROGRESS at this link   #IWD2018 

One of my favorite quotes by women:  

“If particular care and attention is not paid to the ladies, we are determined to forment a rebellion and will not hold ourselves bound by any laws in which we have no voice or representation.”    ~~ Abigail Adams,  U.S. First Lady, 1776 (née Smith; November 22 [O.S. November 11] 1744 – October 28, 1818) was the wife of John Adams, the first Vice President, and second President, of the United States, and the mother of John Quincy Adams, the sixth President.


Did you know that March 8, 2018 marks the 107th anniversary of International Women's Day?  Well now you do!  :) 

As soon as Google doodle is posted, if it's IWD2018 related, I will update here.

Google's #IWD2017 doodle to commemorate International Women's Day 2017 conveys the many bold actions by our leading women of the world. 

With  the #IWD2018 theme, PressForProgress #PressForProgress, Google's doodle for this year is charming and filled with various themes and #HerStory about various professional women all over the world! 

This post will be a good bookmark as it will add all doodle images dedicated to International Women's Day event, March 8th. We have them listed as far back as 2011 which marked IWDs 100th anniversary (scroll below if interested in viewing commemorative 100th IWD doodle).


Below please find the doodle from #IWD2017. The theme was "Be Bold For Action." The doodle depicted a collage of various women all over the world who soared leaps and bounds in medicine, sports, academia, aviation, and sciences to adventure, arts, entertainment, activism, and technology. 

A collage of 8 photos in the #IWD2017 Google Doodle below commemorate #IWD2017:

Opening image of Google's doodle for #IWD2017 which celebrated 13 inspirational women









Google has celebrated 2016 International Women's Day IWD2016 with a lovely "gender-parity" global themed doodle #OneDayIWill.
The video shows women all around the world sharing their goals and aspirations with words in their native language beginning with "One Day I Will ..."

From becoming scientists to speaking to Pope Francis, their actions and words are inspirational.




In 2015, Google celebrated with the inspiring and engaging doodle below for IWD2015:









Google posted a very charming doodle to celebrate IWD's 103rd  IWD2014 ).









IWD2013's 102nd doogle








IWD2012's 101st doogle

IWD2011s 100th IWD anniversary marked the very first IWD Google doodle celebration!









Below are sections taken from the 2017 IWD2017 blog post.

Happy 106th Anniversary to 
International Women's Day!   #IWD2017  Also, did you know that March is Women's History Month?

International Women's Day (IWD), originally coined International Working Women’s Day, is marked on March 8th every year.

The UN theme for International Women’s Day 2016 is "Pledge for Parity." #PledgeforParity.

Worldwide, women continue to contribute to social, economic, cultural and political achievement.

The theme in 2016 was
118 Years to Gender Parity?    In 2014, The World Economic Forum predicted it would take until 2095 to achieve global gender parity. Unfortunately, one year later, 2015, they estimated an even slower progress and the gender gap wouldn't close entirely until nearly 4 decades later, 2133.

Be it helping women and girls achieve ambitions, advocating for gender-balanced leadership, respecting differences, or rooting for workplace bias, International Women's Day wants everyone - men and women -to take concrete steps to help achieve gender parity more quickly. 
Women's equality has made positive gains but the world is still unequal.

International Women's Day celebrates the social, political and economic achievements of women while focusing world attention on areas requiring further action."

In many countries, International Women's Day is an occasion to honor and praise women for their accomplishments.

Join International Women’s Day on Facebook at facebook/internationalwomensday and for breaking news follow #womensday.

International Women's Day is an annual day observed in many nations around the world on March 8 each year. (Jumping Woman photo above by kongsky / freedigitalphotos.net)



President Barack Obama proclaimed March 2011 to be "Women's History Month", calling Americans to mark IWD by reflecting on "the extraordinary accomplishments of women" in shaping the country's history.


Also, Secretary of State Hillary Clinton launched the "100 Women Initiative: Empowering Women and Girls through International Exchanges", on the eve of IWD.



Photo above left taken by U.S.Army Photographer: Spc Tobey White, is of U.S. Army Lt. Col. Pam Moody, 319th ADT, and resident of Indianapolis, Ind. Here she hands out pencils to Afghan women at the International Women's Day gathering held in Khowst City, Khowst Province, Afghanistan, March 8, 2011.

Every year events take place on March 8th to commemorate the anniversary of International Women's Day. In 2011, IWD's 100th anniversary, 100 countries participated in events.
Kudos to all women for all we do!

EXPLORE and submit your IWD event or web posting at the International Women's Day activity page. And enjoy learning about what others are doing to celebrate IWD 2017.

Visit INTERNATIONAL WOMEN'S DAY 2017 NEWS for more information.

Do you have a theme of your own to celebrate International Women's Day? IF so, share it on the International Women's Day website.

Resources for Women’s History Month: 
http://www.usnews.com/news/blogs/data-mine/2015/03/08/international-womens-day-inequality-in-charts
Make your #PledgeForParity sponsor
http://womenshistorymonth.gov/
http://www.nwhp.org/whm/index.php
 http://www.nwhp.org/

http://en.wikipedia.org/wiki/Women's_History_Month
http://www.infoplease.com/womens-history-month/
http://www.history.com/topics/womens-history-month
 http://www.gale.cengage.com/free_resources/whm/