Tuesday, January 24, 2017

The 2017 Oscars ♦ ♦ ♦ Who do you think will be the winners? La La Land received most at 14 nominations. Here are my picks. What are yours?

Most diverse Oscar noms ever!  No more "#OscarsGoWhitely"or "#OscarsSoWhite"

Yes, I am hosting the Oscars. This is not a prank. And if it is, my revenge on @TheAcademy will be terrible & sweet. Thx to @alsformalwear
Jimmy Kimmel (@jimmykimmel), TV host, producer, writer, comedian, voice actor; December 5, 2016, On hosting The 89th Academy Awards (2017 Oscars).

Photo left of Jimmy Kimmel smiling from Wikipedia by photographer Andrea George created September 4,2012 during a ceremony for Ellen DeGeneres to receive a star on the Hollywood Walk of Fame.

Video below of Jimmy Kimmel catches 2016 Oscar host, Chris Rock after the 2016 Oscars. 

Excerpts fromChris Rock's opening Monologue hosting the 77th (2005) Oscar Academy Awards.
"...So ...Great night tonight. We have 4 black nominees...Kinda like the deaf Oscar jam tonight ... You know why I love the Oscars. Cause the Oscars are the only awards show where the people nominated don't really perform...There's no acting at the Oscars ...The only acting you see at the Oscars are when people act like they're not mad when they lost...Like I remember one year when Halle Berry won the Oscar Nicole Kidman was smiling so wide she shoulda' won an Emmy at the Oscars for her great performance ...See at least they make white movies for people to enjoy ... real movies with plots ...with actors not rappers ... with real names like "Catch Me If You Can," "Saving Private Ryan," ... black people movies don't have real names ... you get names like "Barbershop," that's not a name that's just a location ... "Barbershop," "Cookout," "CarWash," ... they've been making the same movies for 40 years. That's right you know laundromat is coming soon. And after that check-cashing place."
  ~~ Chris Rock (Christopher Julius "Chris" Rock III) actor, comedian, voice artist, director, writer, and producer, excerpts from him while hosting the 2005 Oscar Awards (77th).

“It will be a night that ends with a lot of drunk, disappointed people.”   ~~ Chris Rock,

Actor, comedian, on hosting Oscar 2016  
(Image left is screen shot of Oscar.com homepage)

  The 89th Academy Award (Oscar) 25-category nominations were announced live on January 24th by Jennifer Hudson and Brie Larson along with Oscar nominees Jason Reitman and Ken Watanabe and Oscar-winning cinematographer Emmanuel "Chivo" Lubezki.

The 89th Oscars® LIVE OSCAR SUNDAY will be broadcast live from Hollywood's Dolby Theatre on Sunday, Feb. 26 at 7 p.m. EST on ABC Television Network, and will be televised in more than 225 countries.

Here is a listing of key Academy Announcements for the 89th Academy Awards (or copy/paste this link http://www.oscars.org/news/academy-announces-key-dates-89th-oscars).

Films with the most nominations are  “La La Land” (15nominations, 13 categories) with no other films coming close. Arrival and Moonlight tied for 2nd with 8 nominations each.

As everyone expected, Meryl Streep received her  historic 20th nomination for her role as Florence Foster Jenkins, despite President Donald Trump dubbing her as an "over-rated" actress.

Funnyman, Jimmy Kimmel, host of Jimmy Kimmel Live will host his first Academy Award Oscars® @AcademyAwardHD @Oscars_Live @AwardsOscarsTV #Oscars2017 this year. Kimmel is no stranger to the #Oscars® as he has hosted his annual Jimmy Kimmel Live: After the Oscars specials for years.


All of the movies this year are spectacular and they are all winners. Here's a summary of films with multi-nominations (by movie) and I’ll be updating this with my picks and also the winners during Oscar Night.

La La Land has the most Oscar nomination  at 14 in the league with Titanic, receiving 11 Oscars and All About Eve with 6 oscars. Gone With the Wind had 13 nominations and won 8 Oscars.
♦ “La La Land:” , Producers –  (14 nominations, could win at least 11 possibly more, I actually have La La Land for winning 11 of 14 Oscar nominations) (Best Picture, Actor, Original Screenplay, Best Director, Actress, Original Score, Original Song, Cinematography, Production Design, Film Editing, Film Mixing)
♦ “Arrival”   , Producers – (8 nominations, should win at least 2)
♦ “Moonlight”     , Producers  –   ( 8 nominations, should win at least 2)  
♦ “Hacksaw Ridge”  , Producers – (6 nominations, should win at least 1)
♦ “Manchester By the Sea”  , Producers –   (6 nominations, should win at least 2)
♦ “Lion” , Producers – (6 nominations, should win at least 2)
♦ “Fences”   , Producers –   (4 nominations, should win at least 2)
♦ “Hell or High Water”   , Producers – (4 nominations, should win at least 2)
♦ “Hidden Figures”   , Producers –   (3 nominations, should win at least 1)


Like 2014 and 2013, there are 9 nominees for best picture 2017 (2016 and 2015  had 8). There is good news this year with the most media-worthy is that Meryl Streep is nominated for the 20th time and there are diverse nominations across many categories.

The Oscars are voted on by members of the Academy of Motion Picture Arts and Sciences. More information on the voting process is available at the Academy's website (oscar.go.com).

More Oscar nomination coverage is at the Official Annual Academy Awards -- Oscar.com and visit the “Oscar Nominee” section of the Website. My picks are in the category headers below. Oscar.com is also interactive and has a "My Picks" section at http://oscar.go.com/mypicks.   I've also included links to more information about the films and noted if any nominees have had previous Oscar nominations/wins in the listings below:

Best Picture:    "La La Land" of course; However I’m still thinking about this and seeing flicks. This blog will be updated until the final week before Oscar Night 2017.     WINNER:"TBA"

♦ “Arrival”  , Producers
♦ “Fences”  , Producers
♦ “Hacksaw Ridge”  , Producers
♦ “Hell or High Water”  , Producers
♦ “Hidden Figures”  , Producers
♦ “La La Land”  , Producers
♦ “Lion”  , Producers
♦ “Manchester By the Sea”  , Producers
♦ “Moonlight”  , Producers

Best Actor in a Leading Role:   WINNER TO BE ANNOUNCED HERE.   WINNER:"TBD"

Casey Affleck, Manchester By the Sea
Andrew Garfield, Hacksaw Ridge
Ryan Gosling, La La Land
Viggo Mortensen, Captain Fantastic
Denzel Washington, Fences 

Best Actor in a Supporting Role:  Undecided – either Dev Patel, Lion or Lucas Hedges, Manchester By the Sea.     WINNER: TBA

Mahershala Ali, Moonlight
Jeff Bridges, Hell or High Water
Lucas Hedges, Manchester By the Sea
Dev Patel, Lion
Michael Shannon, Nocturnal Animals

Best Actress in a Leading Role: They were all awesome.  WINNER: TBA

Isabelle Huppert, Elle
Ruth Negga, Loving
Natalie Portman, Jackie
Emma Stone, La La Land
Meryl Streep, Florence Foster Jenkins (20th Oscar nomination)

Best Actress in a Supporting Role: WINNER: TBA

Viola Davis, Fences
Naomie Harris, Moonlight 
Nicole Kidman, Lion
Octavia Spencer, Hidden Figures
♦  Michelle Williams, Manchester By the Sea 

Best Animated Feature Film: WINNER: TBA
Kubo and the Two Strings
My Life as a Zucchini
The Red Turtle

Best Cinematography: WINNER:"TBD"

Arrival, Bradford Young ( 1st black cinematographer to be nominated) 
La La Land, Linus Sandgren
Lion, Greig Fraser
Moonlight, James Laxton 
Silence, Rodrigo Prieto

Best Costume Design:   WINNER: "TBA"

Fantastic Beasts and Where to Find Them
Florence Foster Jenkins
La La Land  

Best Directing:   WINNER: "TBA"

Denis Villeneuve, Arrival
Mel Gibson, Hacksaw Ridge
Damien Chazelle, La La Land
Kenneth Lonergan, Manchester By the Sea
Barry Jenkins, Moonlight  (4th-ever black director nominee) 

Best Documentary Feature:  WINNER:"TBA"

♦ "Fire at Sea" –  
♦ "I Am Not Your Negro" –  
♦ "Life Animated" –  
♦ "O.J.: Made in America
♦ "13th " –

Best Documentary Short Subject:  WINNER:"TBA"

4.1 Miles
Joe’s Violin
Watani: My Homeland
The White Helmets

Best Live Action Short Subject:  WINNER:"TBA"

Ennemis Intérieurs
La Femme et le TGV
Silent Nights

Best Film Editing:  WINNER:"TBA"

Hacksaw Ridge
Hell or High Water
La La Land

Best Foreign Language Film:   WINNER:"TBA"

Land of Mine
A Man Called Ove
The Salesman
Toni Erdmann

Best Makeup and Hairstyling:  WINNER:"TBA"

A Man Called Ove
Star Trek Beyond
Suicide Squad

Best Music (Original Score):   WINNER:"TBA"

La La Land

Best Music (Original Song): WINNER:"TBD"

“Audition (The Fools Who Dream),” La La Land
“Can’t Stop the Feeling,” Trolls
“City of Stars,” La La Land
“The Empty Chair,” Jim: The James Foley Story
“How Far I’ll Go,” Moana

Best Production Design:   WINNER:"TBA"

Fantastic Beasts and Where to Find Them
Hail, Caesar!
La La Land

Best Short Film (Animated): WINNER:"TBA"

Blind Vaysha
Borrowed Time
Pear Cider and Cigarettes

Best Short Film (Live Action):   WINNER:"TBA"

♦ “Ave Maria”  –  Basil Khalil and Eric Dupont
♦ “Day One”  –  Henry Hughes
♦ “Everything Will Be Okay (Alles Wird Gut”)  – Patrick Vollrath
♦ “Shok”  –  Jamie Donoughue
♦ “Stutterer”  –  Benjamin Cleary and Serena Armitage

Best Sound Editing:  WINNER:"TBA"

Deepwater Horizon
Hacksaw Ridge
La La Land

Best Sound Mixing:   WINNER:"TBA"

Hacksaw Ridge
La La Land
Rogue One: A Star Wars Story
♦ 13 Hours: The Secret Soldiers of Benghazi

Best Visual Effects:   WINNER:"TBA"

Deepwater Horizon
Doctor Strange
The Jungle Book
Kubo and the Two Strings
Rogue One: A Star Wars Story

Best Writing (Adapted Screenplay):  WINNER:"TBA"

Arrival, Eric Heisserer
Fences, August Wilson
Hidden Figures, Allison Schroeder and Theodore Melfi
Lion, Luke Davis
Moonlight, Barry Jenkins with story by Tarell Alvin McCranley

Best Writing (Original Screenplay):    WINNER:"TBA"

Hell or High Water, Taylor Sheridan
La La Land, Damien Chazelle
The Lobster, Yorgos Lanthimos and Efthimis Filippou
Manchester By the Sea, Kenneth Lonergan
20th Century Women, Mike Mills

My previous scores have been averaging about 85% right on Oscar.com. Wonder what my score will be this time.  Whatever my score this year, I'll share it on Facebook and this blog. 

Any photos are courtesy of Wikimedia unless otherwise noted. All other photos will be credited as required.

2017 Oscar resources:

♦  Oscar nominations 2017, The Telegraph http://www.telegraph.co.uk/films/2017/01/24/oscar-nominations-2017-live-full-list/
♦ Oscar predictions 2017, Awards Circuit http://www.awardscircuit.com/oscar-predictions/best-cinematography/

2016  Oscar resources:

2016 Oscar predictions: Variety
2016 Oscar nominations, Oscar.com
88th Academy Awards - We all dream in gold, Wikipedia.org
Oscar Nominations: 'The Revenant' & 'Mad Max' Lead Way; Leo Is In, Ridley Scott Is Not, Deadline AwardsLine

Oscar 2015 resources:

♦ 2015 Oscar nominations: Complete list; ‘Selma’ snubbed; ‘Birdman’ and ‘The Grand Budapest Hotel’ lead with nine  http://www.washingtonpost.com/blogs/style-blog/wp/2015/01/15/2015-oscar-nominations-complete-coverage/
♦   Oscars 2015: 'Boyhood,' 'Birdman' Score Big Nominations  http://www.rollingstone.com/movies/news/oscars-2015-boyhood-birdman-score-big-nominations-20150115
♦  Oscars 2015: Nominations preview and predictions http://www.cbsnews.com/news/oscar-2015-nomination-predictions-who-will-be-in-the-running/
♦  Oscars 2015: 'Birdman,' 'Budapest' top nominations  http://www.chicagotribune.com/entertainment/movies/chi-oscars-nominations-20150115-story.html
♦  Academy Awards nominations 2015: our predictions http://www.theguardian.com/film/filmblog/2015/jan/15/oscar-nominations-2015-our-predictions

Oscar 2014 resources:

♦ 2014 Oscar nominations: ‘Gravity,’ and ‘Hustle’ lead with 10 nominations including best picture, Los Angeles Times, http://www.latimes.com/entertainment/envelope/moviesnow/la-et-mn-oscar-nominations-2014-main,0,500124.story#axzz2qZqycltO
♦ Oscar.com 2014 nominations, http://www.oscars.org/awards/academyawards/86/nomineesByPicture.html
♦ Who’s gonna get picked ? Predicting the 2014 Oscar nominations http://www.cnn.com/2014/01/15/showbiz/movies/2014-oscar-predictions-nominations/
♦ Meet the 2014 Oscar Nominees, RottenTomatoes http://www.cnn.com/2014/01/15/showbiz/movies/2014-oscar-predictions-nominations/

Please visit this blog frequently and share this with your social media. Thanks.

Nominations are at Oscar.com page at http://oscar.go.com/news/nominations/oscar-nominations-2016-the-complete-list-of-nominees

Tuesday, January 17, 2017

Happy 95th B-Day to America's Goldest Sweetheart, Betty White: Born January 17, 1922 ~ ninety-five years ago! Is 95 really the NEW 65?

"Why do people say 'grow some balls'? Balls are weak and sensitive.
If you wanna be tough, grow a vagina. Those things can take a pounding."  ~~ Betty White,  aka Betty Marion White Ludden (born January 17, 1922), actress, animal rights activist, author, comedian, radio host, singer, television pioneer and personality; First woman to produce a sitcom and own her own production company; Received honorary title of Mayor of Hollywood (1955).

On Tuesday, January 17th, America's "GOLDEST" Sweetheart, Betty White, will turn 95 years young. Born Betty Marion White in Oak Park, Illinois on January 17, 1922 -- Betty White is truly "All Things Happening!" Thanks to White, 2017 will prove to be the Year of "America's Greatest, Goldest Sweetheart!" Happy 95th B-DAY again to Betty White -- American actress, comedienne, singer, author, television personality, professional, entrepreneur, etc.

This article has been updated from original posting in 2012 celebrating Betty's 90th birthday titled Happy 90th Pre-B-Day to America's Goldest Sweetheart, Betty White: Born January 17, 2012 ninety years ago! Is 90 really the NEW 60?

Ninety-five is indeed the new sixty-five in all respects for White. What began in the year 1952 was filled with whirlwinds of events that would call for sixty-fifth anniversary celebrations for White in the year 2017.

Sixty-five years ago, White (then 30 years old) became an entrepreneur, co-founding Bandy Productions with writer George Tibbles, who wrote every episode of "Life With Elizabeth" and Don Fedderson, a producer.

It was 65 amazing years ago that White had the starring role in "Life With Elizabeth" where she earned her first of six Emmy Awards.

The low-budget comedy was produced by and filmed at a local Los Angeles TV station where White and Moore were on the staff (the series was originally a live production on KLAC-TV in 1952). George Tibbles wrote every episode of the series.

This was also the time when iconic Betty White not only became known as a famous TV Star -- now the year 2017 we celebrate White's 65th anniversary of her first commercial TV appearance -- all this while having her very own Radio Show,"The Betty White Show," all this while being a 30 year old in the year 1952!

Over the course of her 80+ year career, working with 200+ leading actors, and 75+ films, White has won seven Emmy Awards (six for acting).

She has received 20 Emmy nominations, including being the first woman ever to receive an Emmy for game show hosting (for the short-lived Just Men!).

White is still the only female to have an Emmy in all female performing comedic categories.

In May 2010, White became the oldest person to guest-host Saturday Night Live, for which she also received a Primetime Emmy Award.

More resources about this amazing and legendary actress can be found at the following links below (my favorite is the video of her singing):

Betty White Leads Saturday Night Live to Monster Ratings
Betty White Filmography
Betty White on Wikepedia
Betty White's Off Their Rockers
Betty White's Young Fans Give Her "SNL" Boost
Betty White Nude Photos Confirm White Is Awesome
Hot Dogs, Potatoes Keep Betty White Young - Video Dailymotion
Betty White Says Her Love of Animals Helps Her Stay Young and Healthy
Betty White sings the 1954 pop ballad 'Nevertheless"

Monday, January 16, 2017

Happy 31st Martin Luther King Jr. Day America! ♦ ♦ ♦ Google celebrates with lovely doodle

“Darkness cannot drive out darkness; only light can do that. Hate cannot drive out hate; only love can do that." ~~ Martin Luther King, Jr. American clergyman, activist, and leader in the African-American Civil Rights Movement

Happy MLK Jr. Day America! There are so many activities and volunteers throughout the U.S.A. are embracing the spirit by giving their time to all sorts of activities. Also, happy birthday to First Lady, Michelle Obama who will turn 53 on Tuesday, January 17th.
Google is also celebrating Martin Luther King Day with an artistic Google Doodle (see photo left).

Image below, screen capture of Google doodle to celebrate MLK Jr. Day's 30th in 2016.
Martin Luther King, Jr. (January 15, 1929 – April 4, 1968) was an American clergyman, activist, and leader in the African-American Civil Rights Movement. He is best known for his role in the advancement of civil rights using nonviolent civil disobedience. King has become a national icon in the history of American progressivism.

Martin Luther King, Jr. Day is observed on the third Monday of January each year, around the time of Dr. King's birthday on January 15th.

It is a federal holiday and all public schools, post offices, and government buildings will be closed.

MLK Jr. Day was first officially observed nationwide in 1986.

There are many things to do to celebrate Martin Luther King Jr. day.

Below are some interesting things to read and also helpful resources to celebrate MLK day in NYC and the Tristate area:

How to celebrate MLK , Family Education
The Dos and Donts of Celebrating MLK Day, tolerance.org
Martin Luther King Jr. "I have a dream" speech http://www.americanrhetoric.com/speeches/mlkihaveadream.htm
Martin Luther King Day with NYC Kids: Celebrations & Volunteer Opportunities for Families http://mommypoppins.com/newyorkcitykids/things-to-do-on-martin-luther-king-jr-day-with-kids-in-new-york-city
Martin Luther King Day events: How to mark MLK’s legacy - Make the most of your time off. Mark the civil-rights leader's achievements at performances, programming and Martin Luther King Day celebrations in New York. http://www.timeout.com/newyork/martin-luther-king-day
Martin Luther King Jr. Day of Service - A Day On, Not a Day Off, NationalService.gov http://www.nationalservice.gov/special-initiatives/days-service/martin-luther-king-jr-day-service
19 Kid-Friendly Martin Luther King Day Celebrations http://www.newyorkfamily.com/nyc-mlk-day-things-to-do-kids-children-family-celebrations-activities/
Martin Luther King Jr. Day Events - Here are nine ways to honor Dr. King's legacy this holiday weekend. http://nymag.com/nightlife/barbuzz/78862/
Martin Luther King Day of Service, http://www.volunteer-center.org/mlk
♦ Martin Luther King, Jr. in New York , About.com http://manhattan.about.com/od/famousnewyorkers/a/mlknewyork.htm
♦ Martin Luther King Day events: How to mark MLK’s legacy Time Out New York http://www.timeout.com/newyork/things-to-do/martin-luther-king-day-events-how-to-mark-mlks-legacy

Please visit this blog frequently and share this with your social media. Thanks.

All photos courtesy of Wikimedia and screen shots taken from video and websites. All other photos will be credited as required.

Saturday, December 31, 2016

Happy New Years America! Wishing everyone a Peaceful and Prosperous 2017!

Happy New Years America! Wishing everyone a Peaceful and Prosperous 2017!

And remember that it's always ok to make your mistakes - be it today, next year, whenever. That is the best opportunity to learn, grow and improve. :) Below is one of my favorite New Year quotes from educator, author and extraordinaire Neil Gaiman (currently on a 5 year professorship appointment at Bard College from 2014 to 2019).

“Cheers to the New Year and to everyone making mistakes, improving on it and becoming better people!" ~ Gloria Buono-Daly, blogger, inventor and mistake-maker :)

“I hope that in this year to come, you make mistakes.

Because if you are making mistakes, then you are making new things, trying new things, learning, living, pushing yourself, changing yourself, changing your world. You're doing things you've never done before, and more importantly, you're Doing Something.

So that's my wish for you, and all of us, and my wish for myself. Make New Mistakes. Make glorious, amazing mistakes. Make mistakes nobody's ever made before. Don't freeze, don't stop, don't worry that it isn't good enough, or it isn't perfect, whatever it is: art, or love, or work or family or life.

Whatever it is you're scared of doing, Do it.

Make your mistakes, next year and forever.”

~~   Neil Gaiman,   “Professor in the arts at Bard College, in Annandale-on-Hudson, New York (appointment from 2014-2019), author of short fiction, novels, comic books, graphic novels, audio theatre, and films. His notable works include the comic book series The Sandman and novels Stardust, American Gods, Coraline, and The Graveyard Book.

Photo of Neil Gaiman courtesy of Open Rights Group, November 19, 2012; Source: http://www.youtube.com/watch?v=OOFDHEYvpwU&list=UUtZBMVI7r8HMHsTUkdrRABw&index=18; Author: Open Rights Group

Top pick reSEOlutions tips for 2017; 'Evergreen marketing insighter' ▲▲▲by Gloria Buono-Daly - FREE Digital Marketing Budget Calculator from WebStrategies

This blog has been updated annually to include the latest trends and findings since the original publication, December 31, 2009 on the AllThingsDigitalMarketing "Evergreen Marketing Insighter" blog post.

Video - video - video
      music . ly is looking to be huge.
      House Party is looking to be big as well. Instagram has integrated extensive video capabilities and extending the time from 15 - 60s.
      Snapshat is basically a video platform and is huge. Learn the differences between each.”
 ~~ Saif Khan, CEO / Founder at Leg Up Social, answering my Quora Q, "What are the latest social media marketing trends for 2017?"  (see Quora screenshot below)

You’ve tried several years before but this time, come January 1, your New Year reSEOlution © is to be more SEOrganized © , pay more attention to the detail, save on SEM spending and track those milestones once and for all. 

As amateur live videos continue to create buzz, hype and engagement, learning about the various new social media platforms is key, this according to Saif Khan, CEO / Founder at Leg Up Social.

Que sera sera whatever 2017 will be, 2016 was the year MEMEs became a main ingredient in social media culture. According to the "Stumbleupon Time Machine," "2016 was the greatest year for meme culture. "
There is plenty to learn and this year there's an abundance of powerful links with a wealth of information about the latest trends in social media for 2017 (note "My Favorite Resources" section below ). Video and wearable technologies coupled with the convergence of online and realtime are at the forefront  when it comes to the latest social media trends.

According to a report  by WebStrategies, in 2016, the average firm will allocate 30% of their marketing budget to online, this rate is expected to grow to 35% by 2019 and search engine marketing (SEO & SEM) will capture the largest share of online spend with online display (banner ads, online video, etc.) taking the second largest share. Additionally, social media investments will continue to grow as an overall share of online spend, but will only represent about 15% of the total online spend while mobile marketing has grown to a point that it’s no longer tracked in the forecast and it’s presumed to be considered across all channels.  

WebStrategies has a great app on their site which enables marketers to calculate what a company's digital marketing budget should be. Simply plug in a few numbers and voilà, you get your overall plus all the breakdowns as to how you should allocate your spending. Click here to get your "Calc Away your Digital Marketing Budget with FREE Digital Marketing Calculator from WebStrategies!"

According to ShoutMeLoud, a blog for bloggers, video ads will continue to dominate the webosphere and therefore Digital Marketing spending. Also, 2017 will be the year of wearable technology marrying "real" and "online" marketing into one.
You’ve been ready since digital marketing became popular in 2007 but are so busy that you get off track and end up putting it back in the proverbial rainy-day pile for next quarter. Hundreds of rainy days later and you have no idea what your SEO program is let alone the basic concept of relevant keywording, linkbuilding and the latest, MOBILE tail end phrases.

There are probably hundreds to thousands of FREE SEO tips you can incorporate into your internet marketing program. Although previous years listed the top social as Facebook, LinkedIn, Google and Instagram a recent report by Inc.com indicates the top four as Twitter, Facebook, Instagram and Pinterest. Yet, according to another reliable source eBiz MBA Guide | December 2014, the top 5 of their top 15 most popular social are Facebook, Twitter, LinkedIn, Pinterest and Google -- which happen to be the 5 most popular social I use most ( Google it's mostly a combination of blogger, Youtube and Google+). Surprisingly Instagram came in at #7 behind Tumbler their 6th. More is at the eBiz MBA Guide site (see link below in the resources section.

I’ve listed below key tips to help jump-start your 2017 New Year reSEOlution. Along the way, I’ve included a few helpful URLs that will provide you with many more SEO tips to choose from.

1. As always (since my first reSEOlution blog December 31, 2009), review your SEO stats for the past 3 years; This is crucial in order to effectively analyze and incorporate SEO strategies and plans. Make sure your existing marketing program is enhanced with MOBILE and REAL-TIME campaigns and consider the mindset logic that mobile is much different than laptop/desktop, phablet, etc. Create a spreadsheet of your SEO program and include timelines, milestones, language, personas, and other relevant items unique to your product/brand. Make sure you update and review this spreadsheet on a daily to weekly basis and adjust your SEO strategy accordingly; Don’t forget to include ALL CAMPAIGNS and leave plenty of space to add on to as you move down this list

2. Wearable technologies and online marketing have been converging ~ newlyweds Real-Time and Online marketing will become bigger than mobile.  A Forbes post last year, Real-Time Marketing Analytics will converge Online and Offline Behavior for Richer Lead Scoring and Nurturing in 2016, and this prediction indeed came true. And  Twitter will continue to be the key mix in helping marketers track their brand particularly in regards to product awareness, competitors and word of mouth. Also, according to Social Technology Review, since 2011, Twitter users are well educated ... "16%+ of their users hold advanced degrees and 30%+ hold 4-year degrees..." This means Twitterers live in higher income areas and have much higher purchasing power than the other social media. Free downloadable applications are also big and enable companies to increase reader engagement. Web Strategies has a great app and it's free - a Digital Marketing Budget Calculator.  MOre on this

Branding strategies are crucial and Social Technology Review also reported that Twitter users are +68% more likely to follow brands than the social media platform average (e.g.,Social Technology Review reported that 51% of Twitter users follow brands versus the 16% average from the social media spectrum). Also worth noting, Twitter users are more global than the other social networks, which optimizes international consumer potential at the lowest cost.

3. Mobile HAS WON and Worldwide Digital Marketing has replaced the traditional Digital Marketing arena. According to a 2016  eMarketer post, Mobile Ad Spend Topped $100 Billion Worldwide in 2016, and will reach a milestone of having more than half (at least 51%) being spent on all digital ad expenditures for the first time. eMarketer also predicts that between 2016 and 2019, the last year mobile ad spending will nearly double, hitting $195.55 billion to account for 70.1% of digital ad spend as well as over one-quarter of total media ad spending globally. Besides optimizing web sites for MOBILE webpages and rankings in SERP – user agents for search and bots should go to the same webpage version. Traffic is important but not if drops in conversion rates continue. Relevant messaging and mobile layouts need to be tailored to customers to create engagement and minimize the risk of higher bounce rates. It is also still important to create a map. Make sure web and mobile have consistent (vertically oriented) navigation especially since MOBILE devices have touchscreens. I’m amazed at how many web sites are not optimizing their site maps; Yes you’ve had a site map since the web site was first created but is it optimized to include relevant keyword descriptions, etc?

4.Although the old marketing rule "incorporate keywords in your anchor text" still applies, besides focusing on algorithms by Google, digital marketing program also needs to incorporate Facebook and Bing algorithms.  Depending on your product or service, keywords may need to be revised regularly.

5. Create a schedule for frequency in updating meta tag descriptions consistently; A Meta tag description is the snippet that is included with your organic search listing. The more creative and appealing your copy with relevant keywords that match your web site the better chances you have of being indexed more prominently. So frequently review meta tag keywords and make sure a comma is after each keyword and that the max is no more than 250 characters (including spaces). This is a common error that is mosty overlooked; However, this can make or break you organic positioning in search engine rankings and listings. Also, don't forget other platforms particularly MOBILE. Make sure to incorporate end phrases in mobile campaigns as well.

6. MARKETING MEMES are integral to spreading word of mouth and increasing brand awareness. Make sure to incorporate hastags, at signs, etc. in every digital marketing platform particularly for Facebook, LinkedIn, Instagram, YouTube, etc. Also for websites, review title tags and use 3 to 4 relevant keywords -- repeating them each at least 2X but no more than 3X; Characters should not exceed 150 (including spaces). For example, a jewelry site might have the following title: "AnnHarringtonJewelry.com, discount diamond rings, diamond jewelry, diamond engagement rings, antique jewelry, modern jewelry" – note the web site URL address is 1st, then followed by the use of keywords "diamond" used 3X, "rings" used 2X, and "jewelry" used 3X, all relevant to this web site; All following the SEO industry standard as mentioned in this section (see 1st sentence).

7. Maximize the social networks, e.g., Facebook, Twitter, LinkedIn, etc. Equally important is to repeat your posts (e.g., Hoot Suite for repeating Tweets). For more ideas visit these resourceful sites that have plenty of suggestions - seobook.com, searchengineland.com and moz.org (formerly seomoz.org)

8. There is no room for "writer's block" when it comes to blogging. Good web content is more important now than ever before. Make sure to blog regularly and here is a great resource for helping new and experienced bloggers written by David Moth of econsultancy.com titled 14 places to look for blogging inspiration when writer's block strikes.

9. THE AGE OF IN-STORE MARKETING AND LIVE VIDEO ARE KEY FOR 2017:  According to Digital Marketing Institute, online video now accounts for over 50% of web traffic and 80% of millennials use their phone in-store and 74% claim to be willing to receive location-based mobile alerts

“In order for retailers to compete with the 800lb gorilla that is Amazon, they must provide shoppers with a unique in-store experience with tailored-made engagement. Leveraging location-based marketing through a retailer’s branded mobile app allows retailers to drive traffic through relevant, contextual mobile marketing” - Eric Newman, VP of Products & Marketing at Digby

According to many social media periodicals and leading marketers in New York City, Pinterest and Instagram still remain top platforms for lead generation and visual integration. No surprise here that YouTube, Instagram, Pinterest, Tumblr, and Vine will play more prominent roles in digital marketing strategies for brands and products especially as video production and posting videos become more mainstream. However, one of Forbes 2016 predictions is that wearable technology and the Internet of Things (IoT) will pave new ground. This is leading way for virtual and augmented reality including self-driving cars, Facebook's acquisition of Oculus, the Oculus Rift augmented-reality product soon to be launched along with Microsoft's HoloLens and next-generation Google Glass.

10. VIDEO CLOUD and THE AGE OF SOCIAL VIDEO AFICI0NADOS ARE HERE TO STAY: Are you a "social video aficionado?" If you're on FB you definitely are more "videofied" than previous years. Facebook's already doing it for you and the rest of the world for free, with "LookBack" and the latest out just in time for Christmas, Hanukkah, Kwanzaa and the New Year with "Your Year." A recent Forbes report titled The Top 7 Online Marketing Trends That Will Dominate 2016 indicates that videos will continue to dominate and apps will gradually replace optimized mobile sites. Although Facebook is winning with Social Videos -- "80 percent said they create videos to keep in touch with friends and family, 72 percent said they use videos as keepsakes ... " according to the Animoto research survey there is an even spread as to where video creators store their videos (who will the new dominant force be for personal video stoage?) -- i.e., 28% of consumers store their photos and videos on their PCs, 21% of consumers store their photos and videos on a USB or external hard drive, and 21% of consumers citing a cloud storage service as the primary place they store their photos and videos.

Brightcove continues to lead the way for powering the Next Generation of Online Video by incorporating HTML5 user interface. Platforms like Video Cloud are key and will enable marketers to expand audience reach, propagate their brand, and engage audiences across devices and platforms.

11. Submit your site to reputable search engines such as Google, Yahoo, DMOZ, Aviva, Business.com, etc.

Remember your "New Year reSEOlution program" is a WIP (work in progress) and the more regularly you review, update and add to your existing SEO program, the more impact your SEO will have to your bottom line.

Wishing you and yours a healthy and prosperous New Year!

Please bookmark, subscribe and share with your social media and other professional networks. Thanks!

The terms reSEOlution © and SEOrganized © were coined by Gloria Buono-Daly in 2005.

What's your New Year reSEOlution? Top ten reSEOlutions for 2015 is part of the evergreen marketing insighter ▲▲▲ series by Gloria Buono-Daly

Photo above is snapshot of New Year 2017 decorations in New York City with "reSEOlutions" layered over. All photos courtesy of Wikimedia unless otherwise indicated.

This blog has been updated annually to include the latest trends and findings since the original publication on December 31, 2009 on the AllThingsDigitalMarketing "Evergreen Marketing Insighter" blog post.

Please visit this blog frequently and share this with your social media. Thanks.

My Favorite 2017 Resources:
♦ The 15 Most Popular Social Networking Sites , eBizMBA (December 2016), http://www.ebizmba.com/articles/social-networking-websites
♦ 7 Social Media Marketing Trends That Will Dominate 2017, Forbes.com, http://www.forbes.com/sites/jaysondemers/2016/11/10/7-social-media-marketing-trends-that-will-dominate-2017
♦ Big 2017 Social Media Marketing Trends You Need to Know, Search Engine Journal https://www.searchenginejournal.com/social-media-trends-2017/181768/
♦ 2017 Social Media Trends, SmartInsights.com http://www.smartinsights.com/social-media-marketing/2017-social-media-trends/
♦   Marketing: top 8 Social Media Trends to Watch in 2017, BrandWatch.com https://www.brandwatch.com/blog/social-media-trends-2017/
♦ Where Social Media Is Headed in 2017: The Biggest Trends to Watch For, Social Media Marketing https://blog.bufferapp.com/state-of-social-media
♦  THE TOP 17 SOCIAL MEDIA TRENDS IN 2017, ACCORDING TO THE EXPERTS, bitly https://bitly.com/blog/social-media-trends-2017/
♦ A MASSIVE LIST OF 2017 SOCIAL MEDIA TRENDS, FusedLogic.com http://www.fusedlogic.com/social-media/social-media-social-media/a-massive-list-of-2017-social-media-trends/
♦ VR, education and customer service: The social media trends to watch in 2017, CNBC http://www.cnbc.com/2016/12/29/vr-education-and-customer-service-the-social-media-trends-to-watch-in-2017.html
♦ 5 B2B Social Media Marketing Trends to Expect in 2017, oktopost http://www.oktopost.com/blog/b2b-social-media-marketing-trends-2017/
♦ 4 Trends to Watch on Social Media in 2017 http://www.business2community.com/social-media/4-trends-watch-social-media-2017-01715094
♦   How Much Should You Budget for Marketing in 2017? , WebStrategiesInc.com (updated October 2016) http://www.webstrategiesinc.com/blog/how-much-budget-for-online-marketing-in-2014
♦  Quickly Calculate Your Digital Marketing Budget, Web Strategies Inc. http://www.webstrategiesinc.com/calculator

My Favorite Previous Years Resources (latest listed on top):
♦ 2016 US Digital Marketing Budgets: Statistics and Trends by Robert Allen, http://www.smartinsights.com/internet-marketing-statistics/2016-us-digital-ad-spend-statistics-trends
♦ Mark Zuckerberg Confirms Facebook Has Plans For Augmented Reality, UberGizmo, http://www.ubergizmo.com/2015/10/facebook-has-plans-for-augmented-reality
♦ The Top 7 Online Marketing Trends That Will Dominate 2016, Forbes, http://www.forbes.com/sites/jaysondemers/2015/09/29/the-top-7-online-marketing-trends-that-will-dominate-2016
♦ MarketWatch 2016 predictions: The six tech trends that will rule, MarketWatch, http://www.marketwatch.com/story/the-six-tech-trends-that-will-dominate-2016-2015-12-29
♦ 15 Digital Marketing Trends for 2016 That Could Destroy Your Business, Jeff Bullas, http://www.jeffbullas.com/2015/11/22/15-digital-marketing-trends-for-2016-that-could-destroy-your-business
♦ My Best Posts of 2015|Scott Berkun, ScottBerkun.com, http://scottberkun.com/2015/my-best-posts-of-2015
♦  Digital Marketing Trends for 2015, Social Media Today, http://www.socialmediatoday.com/content/digital-marketing-trends-2015
♦ How to Determine the Perfect Marketing Budget for your Company, Entrepreneur.com, https://www.entrepreneur.com/article/243790
♦ The Importance of Twitter to your Social Media Marketing Strategy, Social Technology Review, http://www.socialtechnologyreview.com/articles/importance-twitter-your-social-media-marketing-strategy
♦ Survey Says Facebook Is Winning Social Video, But A Bigger Trend Looms, Forbes.com, http://www.forbes.com/sites/michaelhumphrey/2014/10/02/survey-says-facebook-is-winning-social-video-but-a-bigger-trend-looms
♦ eBiz|MBA Guide Top 15 Most Popular Social Networking Sites | December 2014
♦ What Comes Next? 5 Social Media Trends for 2015, LinkedIn, Ryan Holmes, https://www.linkedin.com/pulse/what-comes-next-5-social-media-trends-2015-ryan-holmes
♦  How to Master the 4 Big Social-Media Platforms, Inc.,  http://www.inc.com/magazine/201311/gary-vaynerchuk/how-to-master-the-four-major-social-media-platforms.html
♦ 10 Digital Marketing Trends for 2015, ClickZ, https://www.clickz.com/10-digital-marketing-trends-for-2015/28006/
♦ 10 interesting digital marketing statistics we've seen this week, eConsultancy, http://econsultancy.com/blog/64047-10-interesting-digital-marketing-statistics-we-ve-seen-this-week-16
♦ 10 Simple tips for Effective Mobile SEO, Search Engine Land, http://searchengineland.com/10-simple-tips-for-effective-mobile-seo-129100
♦ The 3 Worst Ways to use Social Media, Social Media Today, http://socialmediatoday.com/fixcourse/793301/3-worst-ways-use-social-media-grow-your-business-and-what-you-should-do-instead
♦ 5 SEO Tips To Get Mobile Apps Ranked In SERPs, Search Engine Land, http://searchengineland.com/5-seo-tips-to-get-mobile-apps-ranked-in-serps-104595