Happy Groundhog Day America: Punxsutawney Phil to make 127th prediction and it falls on Super Bowl XLVIII

"This is pitiful. A thousand people, freezing their butts off, waiting to worship a rat! What a hype. Well they used to mean something in this town, they used to pull the hog out and they used to eat it. You're hypocrites! All of ya! You got a problem with what I'm saying, Larry? Untie your tongue and you come out here and talk, huh? Am I upsetting you, Princess? You know you want a prediction about the weather, you're asking the wrong Phil. I'll give you a prediction. It's gonna be cold, it's gonna be gray, and it's gonna last you the rest of your life." ~~ Bill Murray , American actor and comedian, as quoted in the 1993 critically acclaimed film "Groundhog Day"


It’s that time of year again, when a funny furry fortune-teller comes out and predicts six more weeks of winter if he casts a shadow – if no shadow, early spring is here. This year is extra interesting because it lands right on Super Bowl Sunday XLVIII. Punxsutawney Phildid see his his shadow so we can expect 6 more weeks of winter.

If you are also a Super Bowl fan, here's a link to my post that includes interesting information about the advertising line up during Super Bowl Sunday XLVIII as well as links to various teaser videos. Also being offered is a FREE PDF of a $ Ad Spend Grid that I create every year during Super Bowl - http://myblog.allthingsdigitalmarketing.com/2014/01/2014-super-bowl-xlviii-ad-spend-grid.html

Punxsutawney Phil saw his shadow earlier today, which means 6 more weeks of Winter. Wonder if it will it snow or rain tonight on Super Bowl. I wonder if this is an advantage for one team over another or disadvantage for both?

Occurring every year on February 2nd, dates for the entire celebration begin February 1st - February 3rd, and Punxsy Phil will predict what the next 6 weeks of weather will be.



Amazingly, for over two centuries, (1886 or earlier) crowds as large as 40,000 have gathered at Gobbler's Knob hill at Punxsutawney, Pennsylvania to celebrate. Other celebrations taking place in Pennsylvania include Quarryville in Lancaster County, the Anthracite Region of Schuylkill County, and Bucks County.

The largest Groundhog Day celebration is held in Punxsutawney, Pennsylvania. Groundhog Day received more mass attention after the release of the 1993 comedy film “Groundhog Day,” starring Bill Murray who plays Phil Connors, an egotistical Pittsburgh TV weatherman who, during a hated assignment covering the annual Groundhog Day event in Punxsutawney, dreams living February 2nd over and over while repeatedly indulging in hedonism and numerous suicide attempts.

Finally he wakes up and realizes his life matters and prioritizes and makes drastic changes and improvements. In 2006, the film was added to the United States National Film Registry as being deemed "culturally, historically, or aesthetically significant."

YouTube Video: Groundhog Day - Phil (Bill Murray) Steals Phil (The Groundhog)

Many wonder just how scientific is Punxsy Phil's shadow. According to groundhogday.org, the furry fortune teller is accurate 75% to 90% of the time, while a Canadian study of 13 states has the success rate at 37% and the National Climatic Data Center (NCDC) has the overall prediction rate at 39% accurate (since 1987).

The Stormfax Weather Almanac reports Punxsutawney Phil has seen his shadow 100 times, no shadow 16 times with no record 9 times. Groundhog day in Staten Island is sponsored by Time Warner Cable and garnered with trumpets to wake up the little Staten Island's very own woodchuck, "Chuck," as the Staten Island Zoo opens its gates at 6:30 a.m. on Feb. 2.

Also South Carolina has Sir Walter Wally.

Staten Island Chuck, or Charles G. Hogg as he is known in formal company, will make his prediction at 7:30 a.m. and the ceremony is free.

What do you think? Do you believe in the science or spirit of Groundhog Day?


All photos courtesy of Wikimedia and screen shots taken from video and websites. All other photos will be credited as required.

Additional resources:
♦ National Film Registry, FilmSite.org http://www.filmsite.org/filmreg.html
♦ Why Groundhog Day Could Lift the Loonie, CNBC http://www.cnbc.com/id/100416469
♦ Groundhog Day: 10 things you should know before going, PENN LIVE, http://blog.pennlive.com/go/2013/01/groundhog_day_10_things_to_kno.html
♦ Groundhog Day 2014: Groundhog Day 2014: Staten Island Chuck ready to make prediction at Staten Island Zoo http://www.silive.com/news/index.ssf/2014/01/staten_island_chuck_to_make_pr_2.html
♦ Groundhog Day http://www. groundhog.org/groundhog-day
♦ Groundhog Day: Planning your trip groundhog.org/planning-your-trip


Please visit this blog frequently and share this with your social media. Thanks.

2014 Super Bowl XLVIII $ AD Spend Grid includes links to teaser ads on YouTube ♦ ♦ ♦ 'Super Bowl advertising insighter' by Gloria Buono-Daly

Here is the $ Ad Spend Grid for Super Bowl XLVIII. This grid has been revised since last year to include additional information as well as links to respective teaser ads. So far a total of 29 advertisers are confirmed (vs. 36 advertisers last year), which represents an estimated total ad spend of $200 million (estimating a 30 second spot at $4 million). The grid will be updated as additional information is released. Sorry about the jpg quality, awh the limitations of Blogger - unable to embed the actual pdf. For a #FREE quality pdf of the Super Bowl XLVIII $Ad Spend Grid, ( #superbowl ) shoot me an email with "Super Bowl $Ad Spend Grid" in the subject line and I will be delighted to send it over to you. You can reach me at gmbdaly [at] gmail [dot]com.

It's not too late to sign up to vote on the Super Bowl ads visit USA Today's AdMeter at http://admeter.usatoday.com/ad-meter/profile/

The article below was posted last week (Jan. 22).

“I want to know what it's like to play in a Super Bowl and win one. My career will be great without it. But, personally, selfishly, I want to know what it feels like. ~~ Dan Marino,
CBS Sports, Analyst THE NFL TODAY; Pro-Football Hall of Fame (2005) and former American football quarterback, played for Miami Dolphins (NFL). Despite never being on a Super Bowl-winning team, he is recognized as one of the greatest quarterbacks in American football history.

This year, the Super Bowl XLVIII will be held at the MetLife Stadium in Rutherford NJ on Sunday, February 2nd between the American Football Conference (AFC) champion Denver Broncos) and National Football Conference (NFC) champion Seattle Seahawks) to decide the National Football League (NFL) champion for the 2013 season.

The National Football Conference (NFC) leads the league with 25 wins to 22 wins for the American Football Conference (AFC) as of Super Bowl 2013.

Spectacular, Super Bowl 2014 ads are on YouTube - featured teaser ads from Doritos, Pepsi, Jaguar, Budweiser, etc. By the way, there are other YouTube ads (e.g., Olympic ads, Rocky Broadway Show ad, etc.) in-between but you can click on the "skip ad" located in the lower left corner to view the next Super Bowl teaser.

Super Bowl Sunday, known as the biggest day of the year for TV ads, is an American cultural phenomenon. This year it airs on Fox. According to Variety, Fox had sold 85% of its Super Bowl TV ads by late August and has completed its sales for the event the week after Thanksgiving. Since then, Fox has been focusing on selling ads in its digital stream of the game, commercials in pre-and post-game programming and content on Fox Sports 1 in the week leading up to the Feb 2nd event (beginning Sunday, January 26th).

Besides the excitement of the football game and the commercial TV ad spots, FOX 2014 Super Bowl halftime show, as in prior Super Bowl years, will be the most watched musical event of the year.

This year features 28-year-old crooner Bruno Mars. The 18 Grammy Award-winning R&B musician will perform during the Pepsi Super Bowl XLVIII halftime show.

Mars will also be joined by one of the most successful rock bands, Red Hot Chili Peppers. More information about Pepsi Super Bowl Half-time show video.

In addition to Mars’ 18 Grammy nominations during his short career, Mars amazingly scored his first five Hot 100 top singles faster than any other male artist since Elvis Presley. What do you hope Bruno Mars sings and what tracks would you want Red Hot Chili Peppers will play?

Past performers for the halftime show have included Beyonce and Destiny's Child (the electrical system iblack out for several minutes), Michael Jackson, U2, Bruce Springsteen & The E Street Band, The Who, Prince, The Rolling Stones, and Janet Jackson featuring Justin Timberlake (with a special appearance of Janet Jackson's bare breast).

How much do these ads really cost?

According to the Los Angeles Times, Fox has sold all of its commercial inventory for February's big game for an average of $4 million per 30-second spot, with some ad slots going for as high of $4.5 million (the highest ever for a 30 second spot).

This calculates to an average rate of $141,666.66 per second using the $4.25 million per 30-second spot ad rate (since some are paying as high as $4.5 million per 30 second spot).

For an updated pdf of the Super Bowl 2014 advertiser $ ad spend grid(sample screen-shot above left from 2013), visit the link to be posted here soon or email gmbdaly [at] gmail[dot]com with "FOX Super Bowl 2014 GRID" in subject line.

If you would like to have the grid from last year Super Bowl XLVII (2013) Ad Spend Grid updated Jan 24, 2013 (does not include Subway 30 second spot $ ad spend) visit http://allthingsdigitalmarketing.com/SuperBowl2013Adspend01242013.pdf

For all those digitally inclined app nerds, Fox Sports will be broadcasting Super Bowl XLVIII (including Pepsi halftime show with Bruno Mars) on its FOX streaming website and iOS app at 6:30PM on February 2nd.

A total of 7 automakers (1 still not confirmed) are expected to advertise car brands during the game versus 9 from Super Bowl 2013. An estimate of 7 new advertisers this year versus 8 debut advertisers from 2013.

A marketing trend gaining momentum at Super Bowls are the pre-game teaser ad campaigns. In addition to Axe, Jaguar and SodaStream putting pre-game teaser ads out last month, Pepsi, SquareSpace, Doritos, GoDaddy, and Intuit TurboTax are the latest advertisers to join in (January 17). According to a recent Verge article as a result of all the pre-game hype, YouTube has launched it's first pre-game gallery (January 17th) that includes 7 teasers of ads that will be broadcast during Super Bowl.

Although some are still up in the air, the latest advertising recap estimate by category is as follows: 7 automakers, 12 food/beverage, 2 online companies, 2 software financial, 1 apparel and 1 male grooming product brand, 1 movie entertainment.

So far I estimate total revenue at $224 million -- this estimate is based on $4.25 million per 30 second spot since some advertisers are paying as high as 4.5 million for a 30-second spot on FOX SPORTS during XLVIII Super Bowl XLVIII.

A few new advertisers are promoting healthy food including Greek yogurt with the debut of Greek yogurt manufacturer Chobani and the return (from 2012 debut)of Oikos by Dannon. Also debuting is the famous, heart-healthy cereal, Cheerios (General Mills) and Wonderful Pistachios is returning from 2013 with Gangnam Style artist Psy.

The usual including big players, Pepsi and Budweiser (Anheuser Bush) as well as other popular brands Toyota, Volkswagen, are returning to the game this year while others will be stepping out (e.g., E*Trade, Real estate agency Century 21 after past two big games, Cars.com after six consecutive years, GM Ford, Subway, etc.) L.A. Times also reported that Neil Mulcahy, Fox Sports Media Group's evp of sales, said that there would be fewer movies advertised at this year's game.

The terminator himself will appear in a Bud Light commercial during the 2014 Super Bowl and will be paid $3 million dollars according ABC News -- GMA article on Yahoo.com

Super Bowl 2014 ads with interactive user experience include the same advertisers as last year -- Audi, Axe, Coke, Pepsi, H&M, and Doritos Frito Lay and newcomer Intuit.

Superbowl 2014 marks the first outdoor, cold-weather Super Bowl and the first time in the New York metropolitan area. This Super Bowl also marks the 7th Fox broadcast (future games on Fox to air 2017, 2020, 2023). CBS holds the record with a total of 18 Super Bowl games (future games scheduled to air on CBS are 2016, 2019 and 2022)and NBC has broadcast 17 Super Bowl games (with future scheduled to broadcast on NBC in 2015, 2018 and 2021). ABC has aired 7 Super Bowl games with no future dates planned.

The Pittsburgh Steelers have won six Super Bowls, the most of any team; the Dallas Cowboys and San Francisco 49ers have five victories each; and both the Green Bay Packers and New York Giants have four Super Bowl championships.

Also this marks the first time biggest long-time Superbowl advertiser, Anheuser Bush, is hauling in their monumental Bud Light Floating Hotel to a surprise NYC location -- the Hudson River right next to the Intrepid Sea, Air & Space Museum at Pier 88 on the west shore of Midtown Manhattan.

The company has a contest for consumers, with the prize a stay aboard the floating hotel.Docking begins in New York on Jan. 30, 2014, for four-days, coinciding with Super Bowl XLVII.

The NFL championship will be played directly across the river in New Jersey.

The Bud Light Hotel is 10 times larger than previous Bud Light Hotels (which debuted at the Super Bowl four years ago and held about 400 people).

The world’s newest cruise ship can hold more than 4,000 guests in some 1,900 staterooms, and will significantly increase the number of available hotel rooms in the greater New York metropolitan area over the Super Bowl weekend. When the Super Bowl is over and guests have left, the $900 million Getaway sets sail again Feb. 6 for its home in Miami.

To request a pdf of the Super Bowl 2014 advertiser $ ad spend grid(see snapshot above from 2013), simply email gmbdaly [at] gmail[dot]com with "FOX Super Bowl 2014 GRID" in subject line or come back later for the direct link for you to download the pdf(link will be posted here soon).

Since 1989, the USA Today Super Bowl Ad Meter has been bringing viewers together to rate the commercials on hand-held meters. There’s still time for those interested in participating go to the USA TODAY ADMETER PAGE AT http://www.admeter.usatoday.com.


Superbowl 2013 was anticipated to outpull 2012 however according to Nielsen ratings, an audience of 108.4 million watched Super Bowl 2013, (more watched halftime, 110.5 million)falling 3 million viewers short versus 2012 – Superbowl 2012 game brought in 111 million viewers and over 111 million people tuned in to watch the Giants prevail with a 21-17 victory. It will be interesting to see how FOX SPORTS fares for Super Bowl 2014.

Last year CBS reached a record $235.6 million in total Super Bowl 2013 advertising versus $250 million in 2012 as reported by The Fiscal Times. According to FOX 2014 Super Bowl ads have been sold out for months. Do you think FOX will outperform previous Super Bowl ads revenue?

Spectacular, Super Bowl 2014 Doritos ads

Here's the iconic, E*Trade Baby ad for Super Bowl 2013, sad they won’t be here for 2014:( Surely the E*Trade Baby will be missed by many who can't get enough of E*Trade babies.

There is also a January 2012 release on YouTube of "The 25 Best Super Bowl Commercials of All Time,” in descending order (25 down to 1 last). Most on the list are repeat advertisers including PepsiCo, Etrade “Babies”, Doritos, FedEx “Caveman," Bud Light, Toyota, etc.

In economic times, regardless of consumers pocket sizes, do you think famous celebrity, entertaining, etc., will be enough to get consumers to embrace the brand?

RESOURCES:
♦ AllThingsDigitalMarketing blog for Super Bowl 2014 Ad Spend Info http://myblog.allthingsdigitalmarketing.com/2014/01/2014-super-bowl-xlvii-commercial-tv-ads.html
♦ Watch Super Bowl 2014 commercials, www.superbowl-commercials.org/cat/2014‎
♦ Updated Super Bowl Odds for Every NFL Team Heading into Week 16, Bleacher report, http://bleacherreport.com/articles/1892519-updated-super-bowl-odds-for-every-nfl-team-heading-into-week-16
♦ 20 Most Effective Super Bowl Ads http://www.thedailybeast.com/articles/2013/01/31/20-most-effective-super-bowl-ads-video.html
♦ Fox Has Sold Its Super Bowl Ads At A Record High Price, Business Insider, http://www.businessinsider.com/fox-sells-out-of-super-bowl-ad-slots-2013-12
♦ The 6 Car Companies Spending Millions on Super Bowl Ads in 2014, The Motley Fool http://www.dailyfinance.com/2014/01/19/the-6-car-companies-spending-millions-on-super-bow/
♦ 5 Biggest Super Bowl Commercial Spenders, The Street, http://www.thestreet.com/story/12243655/1/5-biggest-super-bowl-commercial-spenders.html
♦Fox Says Super Bowl TV Ad Inventory Is Sold Out Variety, http://variety.com/2013/tv/news/fox-says-super-bowl-tv-ad-inventory-is-sold-out-1200917948/
♦ YOUTUBE SUPERBOWL 2014 ADS LIVE ALREADY http://www.superbowl-commercials.org/
♦ SuperBowlcommercials.org,http://www.superbowl-commercials.org/tag/ford
♦ Major Beer Innovation Promised by Anheuser-Busch InBev NV (ABI), From Super Bowl 2014 Onwards, http://www.ibtimes.com/major-beer-innovation-promised-anheuser-busch-inbev-nv-abi-super-bowl-2014-onwards-1452172
♦ Bud Light Hotel To Float Into NY Aboard Norwegian Cruise Line For Super Bowl 2014, International Business Times, http://www.ibtimes.com/bud-light-hotel-float-ny-aboard-norwegian-cruise-line-super-bowl-2014-1457138
♦ Pepsi Get Hyped at Halftime page, http://www.pepsi.com/en-us/d/content/943/Pepsi---There-Since-the-First-#Halftime
↕Bruno Mars to perform at the Pepsi Super Bowl Halftime show, http://www.pepsi.com/en-us/d/content/15534270/Bruno-Mars-to-Perform-at-the-Pepsi-Super-Bowl-Halftime-Show


Additional resources from 2013 Superbowl: AllThingsDigitalMarketing 2013 blog, http://myblog.allthingsdigitalmarketing.com/2013/01/super-bowl-xlvii-commercial-tv-ads-sold.html
♦ Super Bowl 2013 TV ads
♦ Super Bowl 2013 Ads on Facebook
♦ Super Bowl Commercial Time Is a Sellout, The New York Times
♦ AdAge Advertisers in Super Bowl 2013, AdAge
♦ UPDATED: Everything We Know About The Super Bowl ad Lineup So Far, Business Insider
♦ GM to Forgo Pricey Super Bowl Ads, Wall Street Journal
♦ Be a part of the USA TODAY Ad Meter panel!, USA TODAY
♦ Advertisers Give Sneak Peek of Super Bowl Commercials Online, CBS San Francisco
♦ Should Super Bowl Ads Be Released Early?, Sports Business Daily
♦ Some SUPERBOWL Ad Resources 2012, AllThingsDigitalMarketing Blog
♦ Kate Upton Mercedes Benz Super Bowl 2013 ad video, ABC
♦ Best Buy Banking on Amy Poehler To Break Its Super Bowl Ad Losing Streak, The Consumerist
♦ The Big, Big Business of Super Bowl XLVI, The Fiscal Times
♦ Super Bowl ads: Coca-Cola says goodbye to bears, hello to 'Mirage', Newsday
♦ Coca Chase 2013 Ad, Youtube; Vote on who you want to win at cokechase.com
♦ Doritos® Teddybear Prison themed ad “Crash The Super Bowl,” YouTube; This year a public vote will choose one Doritos ad to air during the Super Bowl
♦ How much did the 2013 finalists spend on their Crash the Super Bowl entries?, Video Contest News
♦ Super Bowl’s Greatest Commercials 2013, CBS Press Express
♦ Kate Upton stuns in a 'leaked' Super Bowl commercial, WTSP.com
♦ The Best Super Bowl AdMeters Ever, USA Today Ad Meter
♦ Super Bowl XLVII New Orleans Host Committee
♦ Super Bowl Ad Tracker: What to expect

Please share this with your social media and professional network. Thanks.

To request a pdf of the Super Bowl 2014 advertiser $ ad spend grid(photo left is a snapshot from 2013), simply email gmbdaly [at] gmail[dot]com with "FOX Super Bowl 2014 GRID" in subject line or visit this link at ____________.

All photos are courtesy of Wikimedia unless otherwise indicated.

This blog will be updated regularly -- please bookmark and visit frequently.


If you are interested in following I’m on Twitter @gbdaly or http://www.twitter.com/gbdaly

Do feel free to share your digital insights and thanks for visiting.

Please share this blog with your social media and other professional networks. Thanks.


“2014 Super Bowl XLVII commercial TV ads sold out at Fox ” is part of the annual Super Bowl advertising insighter ▲▲▲ series by Gloria Buono-Daly

Super Bowl TV $ ad costs through the years

Ad spending during the Super Bowl games has always been a huge topic not only for the creative content but controversy over the cost of the ads. To think that a 30 second ad sold for roughly $42,000 (Super Bowl I in 1967) and now 48 years later the cost for a 30 second spot for Super Bowl XLVIII is $4 million, with a few advertisers paying up to $4.5 million. This represents an increase of 9,423%.

The spreadsheet below lists Super Bowl ad prices for a 30 second spot over the past 48 year Super Bowl history (from it's first in 1967 through the 48th in 2014). As of Jan. 25, the spreadsheet has been updated with the respective national TV network airing that Super Bowl year (see the last column to the right of spreadsheet below). For those interested in a PDF version, a link will be available shortly or you may email me at gmbdaly [at] gmail [dot] com.

Worth noting, is that a 30 second spot ad during Super Bowl XLVIII (2014) sells for $4 million compared to $2.4 million for the previous decade (2005).

Interestingly, this 66.7% increase over the past 10 years (2014 - 2005) is the fifth lowest % increase in Super Bowl history compared to 1985 which has the highest percent increase at +377.5% for a 30 second spot at $525,000 versus $110,000 a decade earlier during Super Bowl 1976.

I wonder what this tells us about our economy. What do you think it means for the future of Super Bowl TV ad rates? According to a recent BusinessWeek blog by Eric Chemi, Super Bowl Ad Insanity Explained in Six Charts, assuming the average growth rate continues into the future,"my take is that rates can potentially reach $6 million in the 2020s, $8 million in the 2030s, and $10 million by 2040" says Chemi.

These stats are still speculative however given the recent % changes year to year averaging about $200,000 a year increases over the past few years, here is how I anticipate increases: $5 million by 2020, $6 million by 2025, and $7 million by 2030, $8 million by 2035, $9 million by 2040, and $10 million by 2045. Similar but about $1 million less than Chemi's take.

Super Bowl Sunday, known as the biggest advertising day of the year will reach well over $2 billion ad spending over the past 12 years (from 2003 - 2014).

Stay tuned for my next blog which will include the Super Bowl XLVIII 2014 $ Ad Spend Grid.

Here is the link to the Super Bowl XLVII 2013 $ Ad Spend Grid.

The usual big ad players --Pepsi and Budweiser (Anheuser Bush)-- along with popular brands Toyota and Volkswagen -- are returning to the game but many in it for several years such as E*TRADE, Cars.com, GM Ford, and Subway are all out this year.

What do you think? Are the Super Bowl TV ads generating enough awareness and momentum for a brand? Can the $4 million price per 30 second TV ad be the reason why big brand, repeat advertisers are pulling out this year?

RESOURCES:
♦ AllThingsDigitalMarketing blog for Super Bowl 2014 Ad Spend Info http://myblog.allthingsdigitalmarketing.com/2014/01/2014-super-bowl-xlvii-commercial-tv-ads.html
♦ Watch Super Bowl 2014 commercials, www.superbowl-commercials.org/cat/2014‎
♦ Updated Super Bowl Odds for Every NFL Team Heading into Week 16, Bleacher report, http://bleacherreport.com/articles/1892519-updated-super-bowl-odds-for-every-nfl-team-heading-into-week-16
♦ 20 Most Effective Super Bowl Ads http://www.thedailybeast.com/articles/2013/01/31/20-most-effective-super-bowl-ads-video.html
♦ Fox Has Sold Its Super Bowl Ads At A Record High Price, Business Insider, http://www.businessinsider.com/fox-sells-out-of-super-bowl-ad-slots-2013-12
♦ The 6 Car Companies Spending Millions on Super Bowl Ads in 2014, The Motley Fool http://www.dailyfinance.com/2014/01/19/the-6-car-companies-spending-millions-on-super-bow/
♦ 5 Biggest Super Bowl Commercial Spenders, The Street, http://www.thestreet.com/story/12243655/1/5-biggest-super-bowl-commercial-spenders.html
♦Fox Says Super Bowl TV Ad Inventory Is Sold Out Variety, http://variety.com/2013/tv/news/fox-says-super-bowl-tv-ad-inventory-is-sold-out-1200917948/
♦ YOUTUBE SUPERBOWL 2014 ADS LIVE ALREADY http://www.superbowl-commercials.org/
♦ SuperBowlcommercials.org,http://www.superbowl-commercials.org/tag/ford
♦ Major Beer Innovation Promised by Anheuser-Busch InBev NV (ABI), From Super Bowl 2014 Onwards, http://www.ibtimes.com/major-beer-innovation-promised-anheuser-busch-inbev-nv-abi-super-bowl-2014-onwards-1452172
♦ Bud Light Hotel To Float Into NY Aboard Norwegian Cruise Line For Super Bowl 2014, International Business Times, http://www.ibtimes.com/bud-light-hotel-float-ny-aboard-norwegian-cruise-line-super-bowl-2014-1457138
♦ Pepsi Get Hyped at Halftime page, http://www.pepsi.com/en-us/d/content/943/Pepsi---There-Since-the-First-#Halftime
♦ Bruno Mars to perform at the Pepsi Super Bowl Halftime show, http://www.pepsi.com/en-us/d/content/15534270/Bruno-Mars-to-Perform-at-the-Pepsi-Super-Bowl-Halftime-Show


Additional resources from 2013 Superbowl: AllThingsDigitalMarketing 2013 blog, http://myblog.allthingsdigitalmarketing.com/2013/01/super-bowl-xlvii-commercial-tv-ads-sold.html
♦ Super Bowl 2013 TV ads
♦ Super Bowl 2013 Ads on Facebook
♦ Super Bowl Commercial Time Is a Sellout, The New York Times
♦ AdAge Advertisers in Super Bowl 2013, AdAge
♦ UPDATED: Everything We Know About The Super Bowl ad Lineup So Far, Business Insider
♦ GM to Forgo Pricey Super Bowl Ads, Wall Street Journal
♦ Be a part of the USA TODAY Ad Meter panel!, USA TODAY
♦ Advertisers Give Sneak Peek of Super Bowl Commercials Online, CBS San Francisco
♦ Should Super Bowl Ads Be Released Early?, Sports Business Daily
♦ Some SUPERBOWL Ad Resources 2012, AllThingsDigitalMarketing Blog
♦ Kate Upton Mercedes Benz Super Bowl 2013 ad video, ABC
♦ Best Buy Banking on Amy Poehler To Break Its Super Bowl Ad Losing Streak, The Consumerist
♦ The Big, Big Business of Super Bowl XLVI, The Fiscal Times
♦ Super Bowl ads: Coca-Cola says goodbye to bears, hello to 'Mirage', Newsday
♦ Coca Chase 2013 Ad, Youtube; Vote on who you want to win at cokechase.com
♦ Doritos® Teddybear Prison themed ad “Crash The Super Bowl,” YouTube; This year a public vote will choose one Doritos ad to air during the Super Bowl
♦ How much did the 2013 finalists spend on their Crash the Super Bowl entries?, Video Contest News
♦ Super Bowl’s Greatest Commercials 2013, CBS Press Express
♦ Kate Upton stuns in a 'leaked' Super Bowl commercial, WTSP.com
♦ The Best Super Bowl AdMeters Ever, USA Today Ad Meter
♦ Super Bowl XLVII New Orleans Host Committee
♦ Super Bowl Ad Tracker: What to expect

Please share this with your social media and professional network. Thanks.

To request a pdf of the Super Bowl 2014 advertiser $ ad spend grid(photo left is a snapshot from 2013), simply email gmbdaly [at] gmail[dot]com with "FOX Super Bowl 2014 GRID" in subject line or visit this link at ____________.

All photos are courtesy of Wikimedia unless otherwise indicated.

This blog will be updated regularly -- please bookmark and visit frequently.


If you are interested in following I’m on Twitter @gbdaly or http://www.twitter.com/gbdaly

Do feel free to share your digital insights and thanks for visiting.

Please share this blog with your social media and other professional networks. Thanks.


“Super Bowl TV $ ad costs through the years ” is part of the annual Super Bowl advertising insights ▲▲▲ series by Gloria Buono-Daly

Happy Martin Luther King Jr. Day America! ♦ ♦ ♦ Google celebrates with lovely doodle

“Darkness cannot drive out darkness; only light can do that. Hate cannot drive out hate; only love can do that."
~~ Martin Luther King, Jr.
American clergyman, activist, and leader in the African-American Civil Rights Movement

Happy MLK Jr. Day America! There are so many activities and volunteers throughout the U.S.A. are embracing the spirit by giving their time to all sorts of activities. Google is also celebrating Martin Luther King Day with an artistic Google Doodle. Also, happy belated birthday to First Lady, Michelle Obama who turned 50 Friday, January 17th and celebrated with a huge bday bash on Saturday.

Bill and Hillary Clinton and more than 500 guests attended the spectacular event which began Saturday night at the East Room of The White House and went into early Sunday morning. Entertainer John Legend sang "Happy Birthday," Beyoncé sang "Single Ladies Put a Ring on It" and Stevie Wonder songs included "Signed, Sealed, Delivered I'm Yours."

More info on this Daily News article titled "SEE IT:Stars post pics from First Lady Michelle Obama's 50th birthday party."

Martin Luther King, Jr. (January 15, 1929 – April 4, 1968) was an American clergyman, activist, and leader in the African-American Civil Rights Movement. He is best known for his role in the advancement of civil rights using nonviolent civil disobedience. King has become a national icon in the history of American progressivism.

Martin Luther King, Jr. Day is observed on the third Monday of January each year, around the time of Dr. King's birthday on January 15th. It is a federal holiday and all public schools, post offices, and government buildings will be closed. MLK Jr. Day was first officially observed nationwide in 1986.

There are many things to do to celebrate Martin Luther King Jr. day. Below are some interesting things to read and also helpful resources to celebrate MLK day in NYC and the Tristate area:

♦ US pauses to remember Martin Luther King Jr. with parades, marches and service projects, FoxNews, http://www.foxnews.com/us/2014/01/20/us-pauses-to-remember-martin-luther-king-jr-with-parades-marches-and-service/
♦ Martin Luther King Jr. and the catalyst of change, Washington Post, http://www.washingtonpost.com/opinions/martin-luther-king-jr-and-the-catalyst-of-change/2014/01/19/dde0bf2e-8093-11e3-93c1-0e888170b723_story.html
♦ Martin Luther King Jr. "I have a dream" speech http://www.americanrhetoric.com/speeches/mlkihaveadream.htm
♦ Martin Luther King Day with NYC Kids: Celebrations & Volunteer Opportunities for Families http://mommypoppins.com/newyorkcitykids/things-to-do-on-martin-luther-king-jr-day-with-kids-in-new-york-city
♦ Martin Luther King Day events: How to mark MLK’s legacy - Make the most of your time off. Mark the civil-rights leader's achievements at performances, programming and Martin Luther King Day celebrations in New York.http://www.timeout.com/newyork/martin-luther-king-day
♦ Complete Guide to Martin Luther King Day Events: Brooklyn Calendar - Martin Luther King Day — Honor Dr. King on January 20, 2014http://brooklyn.about.com/od/African-American-Black-Culture/tp/Complete-Guide-To-Martin-Luther-King-Day-Events-Brooklyn-Calendar.htm
♦ Martin Luther King Jr. Day of Service - A Day On, Not a Day Off http://www.nationalservice.gov/special-initiatives/days-service/martin-luther-king-jr-day-service
♦ 19 Kid-Friendly Martin Luther King Day Celebrations http://www.newyorkfamily.com/nyc-mlk-day-things-to-do-kids-children-family-celebrations-activities/
♦ MLK Day Kitchen & Dining Room Assistance New York, NY 10013 - January 20, 2014 Join Food Bank For New York City at one of our partnering agencies to help prepare and serve meals to New Yorkers in need on MLK Day! Use the holiday as a time to espouse the virtues of Martin Luther King, Jr. by volunteering to help your community in need! volunteer.foodbanknyc.org
♦ Martin Luther King Jr. Day Events - Here are nine ways to honor Dr. King's legacy this holiday weekend. http://nymag.com/nightlife/barbuzz/78862/
♦ Martin Luther King Day of Service, http://www.volunteer-center.org/mlk
♦ Martin Luther King, Jr. in New York , About.com http://manhattan.about.com/od/famousnewyorkers/a/mlknewyork.htm
♦ Martin Luther King Day events: How to mark MLK’s legacy Time Out New York http://www.timeout.com/newyork/things-to-do/martin-luther-king-day-events-how-to-mark-mlks-legacy


Please visit this blog frequently and share this with your social media. Thanks.

All photos courtesy of Wikimedia and screen shots taken from video and websites. All other photos will be credited as required.

2014 Super Bowl XLVIII commercial TV ads sold out at Fox and teaser ads already on YouTube ♦ ♦ ♦ 'Super Bowl advertising insights' by Gloria Buono-Daly

“I want to know what it's like to play in a Super Bowl and win one. My career will be great without it. But, personally, selfishly, I want to know what it feels like. ~~ Dan Marino,
CBS Sports, Analyst THE NFL TODAY; Pro-Football Hall of Fame (2005) and former American football quarterback, played for Miami Dolphins (NFL). Despite never being on a Super Bowl-winning team, he is recognized as one of the greatest quarterbacks in American football history.

This year, the Super Bowl XLVIII will be held at the MetLife Stadium in Rutherford NJ on Sunday, February 2nd between the American Football Conference (AFC) champion Denver Broncos) and National Football Conference (NFC) champion Seattle Seahawks) to decide the National Football League (NFL) champion for the 2013 season.

The National Football Conference (NFC) leads the league with 25 wins to 22 wins for the American Football Conference (AFC) as of Super Bowl 2013.

Spectacular, Super Bowl 2014 ads are on YouTube - featured teaser ads from Doritos, Pepsi, Jaguar, Budweiser, etc. By the way, there are other YouTube ads (e.g., Olympic ads, Rocky Broadway Show ad, etc.) in-between but you can click on the "skip ad" located in the lower left corner to view the next Super Bowl teaser.

Super Bowl Sunday, known as the biggest day of the year for TV ads, is an American cultural phenomenon. This year it airs on Fox. According to Variety, Fox had sold 85% of its Super Bowl TV ads by late August and has completed its sales for the event the week before Thanksgiving. Since then, Fox has been focusing on selling ads in its digital stream of the game, commercials in pre-and post-game programming and content on Fox Sports 1 in the week leading up to the Feb 2nd event (beginning Sunday, January 26th).

Besides the excitement of the football game and the commercial TV ad spots, FOX 2014 Super Bowl halftime show, as in prior Super Bowl years, will be the most watched musical event of the year.

This year features 28-year-old crooner Bruno Mars. The 18 Grammy Award-winning R&B musician will perform during the Pepsi Super Bowl XLVIII halftime show.

Mars will also be joined by one of the most successful rock bands, Red Hot Chili Peppers. More information about Pepsi Super Bowl Half-time show video.

In addition to Mars’ 18 Grammy nominations during his short career, Mars amazingly scored his first five Hot 100 top singles faster than any other male artist since Elvis Presley. What do you hope Bruno Mars sings and what tracks would you want Red Hot Chili Peppers will play?

Past performers for the halftime show have included Beyonce and Destiny's Child (the electrical system iblack out for several minutes), Michael Jackson, U2, Bruce Springsteen & The E Street Band, The Who, Prince, The Rolling Stones, and Janet Jackson featuring Justin Timberlake (with a special appearance of Janet Jackson's bare breast).

How much do these ads really cost?

According to the Los Angeles Times, Fox has sold all of its commercial inventory for February's big game for an average of $4 million per 30-second spot, with some ad slots going for as high of $4.5 million (the highest ever for a 30 second spot).

This calculates to an average rate of $141,666.66 per second using the $4.25 million per 30-second spot ad rate (since some are paying as high as $4.5 million per 30 second spot).

For an updated pdf of the Super Bowl 2014 advertiser $ ad spend grid(sample screen-shot above left from 2013), visit the link to be posted here soon or email gmbdaly [at] gmail[dot]com with "FOX Super Bowl 2014 GRID" in subject line.

If you would like to have the grid from last year Super Bowl XLVII (2013) Ad Spend Grid updated Jan 24, 2013 (does not include Subway 30 second spot $ ad spend) visit http://allthingsdigitalmarketing.com/SuperBowl2013Adspend01242013.pdf

For all those digitally inclined app nerds, Fox Sports will be broadcasting Super Bowl XLVIII (including Pepsi halftime show with Bruno Mars) on its FOX streaming website and iOS app at 6:30PM on February 2nd.

A total of 7 automakers (1 still not confirmed) are expected to advertise car brands during the game versus 9 from Super Bowl 2013. An estimate of 7 new advertisers this year versus 8 debut advertisers from 2013.

A marketing trend gaining momentum at Super Bowls are the pre-game teaser ad campaigns. In addition to Axe, Jaguar and SodaStream putting pre-game teaser ads out last month, Pepsi, SquareSpace, Doritos, GoDaddy, and Intuit TurboTax are the latest advertisers to join in (January 17). According to a recent Verge article as a result of all the pre-game hype, YouTube has launched it's first pre-game gallery (January 17th) that includes 7 teasers of ads that will be broadcast during Super Bowl.

Although some are still up in the air, the latest advertising recap estimate by category is as follows: 7 automakers, 12 food/beverage, 2 online companies, 2 software financial, 1 apparel and 1 male grooming product brand, 1 movie entertainment.

So far I estimate total revenue at $224 million -- this estimate is based on $4.25 million per 30 second spot since some advertisers are paying as high as 4.5 million for a 30-second spot on FOX SPORTS during XLVIII Super Bowl XLVIII.

A few new advertisers are promoting healthy food including Greek yogurt with the debut of Greek yogurt manufacturer Chobani and the return (from 2012 debut)of Oikos by Dannon. Also debuting is the famous, heart-healthy cereal, Cheerios (General Mills) and Wonderful Pistachios is returning from 2013 with Gangnam Style artist Psy.

The usual including big players, Pepsi and Budweiser (Anheuser Bush) as well as other popular brands Toyota, Volkswagen, are returning to the game this year while others will be stepping out (e.g., E*Trade, Real estate agency Century 21 after past two big games, Cars.com after six consecutive years, GM Ford, Subway, etc.) L.A. Times also reported that Neil Mulcahy, Fox Sports Media Group's evp of sales, said that there would be fewer movies advertised at this year's game.

The terminator himself will appear in a Bud Light commercial during the 2014 Super Bowl and will be paid $3 million dollars according ABC News -- GMA article on Yahoo.com

Super Bowl 2014 ads with interactive user experience include the same advertisers as last year -- Audi, Axe, Coke, Pepsi, H&M, and Doritos Frito Lay and newcomer Intuit.

Superbowl 2014 marks the first outdoor, cold-weather Super Bowl and the first time in the New York metropolitan area. This Super Bowl also marks the 7th Fox broadcast (future games on Fox to air 2017, 2020, 2023). CBS holds the record with a total of 18 Super Bowl games (future games scheduled to air on CBS are 2016, 2019 and 2022)and NBC has broadcast 17 Super Bowl games (with future scheduled to broadcast on NBC in 2015, 2018 and 2021). ABC has aired 7 Super Bowl games with no future dates planned.

The Pittsburgh Steelers have won six Super Bowls, the most of any team; the Dallas Cowboys and San Francisco 49ers have five victories each; and both the Green Bay Packers and New York Giants have four Super Bowl championships.

Also this marks the first time biggest long-time Superbowl advertiser, Anheuser Bush, is hauling in their monumental Bud Light Floating Hotel to a surprise NYC location -- the Hudson River right next to the Intrepid Sea, Air & Space Museum at Pier 88 on the west shore of Midtown Manhattan.

The company has a contest for consumers, with the prize a stay aboard the floating hotel.Docking begins in New York on Jan. 30, 2014, for four-days, coinciding with Super Bowl XLVII.

The NFL championship will be played directly across the river in New Jersey.

The Bud Light Hotel is 10 times larger than previous Bud Light Hotels (which debuted at the Super Bowl four years ago and held about 400 people).

The world’s newest cruise ship can hold more than 4,000 guests in some 1,900 staterooms, and will significantly increase the number of available hotel rooms in the greater New York metropolitan area over the Super Bowl weekend. When the Super Bowl is over and guests have left, the $900 million Getaway sets sail again Feb. 6 for its home in Miami.

To request a pdf of the Super Bowl 2014 advertiser $ ad spend grid(see snapshot above from 2013), simply email gmbdaly [at] gmail[dot]com with "FOX Super Bowl 2014 GRID" in subject line or come back later for the direct link for you to download the pdf(link will be posted here soon).

Since 1989, the USA Today Super Bowl Ad Meter has been bringing viewers together to rate the commercials on hand-held meters. There’s still time for those interested in participating go to the USA TODAY ADMETER PAGE AT http://www.admeter.usatoday.com.


Superbowl 2013 was anticipated to outpull 2012 however according to Nielsen ratings, an audience of 108.4 million watched Super Bowl 2013, (more watched halftime, 110.5 million)falling 3 million viewers short versus 2012 – Superbowl 2012 game brought in 111 million viewers and over 111 million people tuned in to watch the Giants prevail with a 21-17 victory. It will be interesting to see how FOX SPORTS fares for Super Bowl 2014.

Last year CBS reached a record $235.6 million in total Super Bowl 2013 advertising versus $250 million in 2012 as reported by The Fiscal Times. According to FOX 2014 Super Bowl ads have been sold out for months. Do you think FOX will outperform previous Super Bowl ads revenue?

Spectacular, Super Bowl 2014 Doritos ads

Here's the iconic, E*Trade Baby ad for Super Bowl 2013, sad they won’t be here for 2014:( Surely the E*Trade Baby will be missed by many who can't get enough of E*Trade babies.

There is also a January 2012 release on YouTube of "The 25 Best Super Bowl Commercials of All Time,” in descending order (25 down to 1 last). Most on the list are repeat advertisers including PepsiCo, Etrade “Babies”, Doritos, FedEx “Caveman," Bud Light, Toyota, etc.

In economic times, regardless of consumers pocket sizes, do you think famous celebrity, entertaining, etc., will be enough to get consumers to embrace the brand?

RESOURCES:
♦ AllThingsDigitalMarketing blog for Super Bowl 2014 Ad Spend Info http://myblog.allthingsdigitalmarketing.com/2014/01/2014-super-bowl-xlvii-commercial-tv-ads.html
♦ Watch Super Bowl 2014 commercials, www.superbowl-commercials.org/cat/2014‎
♦ Updated Super Bowl Odds for Every NFL Team Heading into Week 16, Bleacher report, http://bleacherreport.com/articles/1892519-updated-super-bowl-odds-for-every-nfl-team-heading-into-week-16
♦ 20 Most Effective Super Bowl Ads http://www.thedailybeast.com/articles/2013/01/31/20-most-effective-super-bowl-ads-video.html
♦ Fox Has Sold Its Super Bowl Ads At A Record High Price, Business Insider, http://www.businessinsider.com/fox-sells-out-of-super-bowl-ad-slots-2013-12
♦ The 6 Car Companies Spending Millions on Super Bowl Ads in 2014, The Motley Fool http://www.dailyfinance.com/2014/01/19/the-6-car-companies-spending-millions-on-super-bow/
♦ 5 Biggest Super Bowl Commercial Spenders, The Street, http://www.thestreet.com/story/12243655/1/5-biggest-super-bowl-commercial-spenders.html
♦Fox Says Super Bowl TV Ad Inventory Is Sold Out Variety, http://variety.com/2013/tv/news/fox-says-super-bowl-tv-ad-inventory-is-sold-out-1200917948/
♦ YOUTUBE SUPERBOWL 2014 ADS LIVE ALREADY http://www.superbowl-commercials.org/
♦ SuperBowlcommercials.org,http://www.superbowl-commercials.org/tag/ford
♦ Major Beer Innovation Promised by Anheuser-Busch InBev NV (ABI), From Super Bowl 2014 Onwards, http://www.ibtimes.com/major-beer-innovation-promised-anheuser-busch-inbev-nv-abi-super-bowl-2014-onwards-1452172
♦ Bud Light Hotel To Float Into NY Aboard Norwegian Cruise Line For Super Bowl 2014, International Business Times, http://www.ibtimes.com/bud-light-hotel-float-ny-aboard-norwegian-cruise-line-super-bowl-2014-1457138
♦ Pepsi Get Hyped at Halftime page, http://www.pepsi.com/en-us/d/content/943/Pepsi---There-Since-the-First-#Halftime
↕Bruno Mars to perform at the Pepsi Super Bowl Halftime show, http://www.pepsi.com/en-us/d/content/15534270/Bruno-Mars-to-Perform-at-the-Pepsi-Super-Bowl-Halftime-Show


Additional resources from 2013 Superbowl: AllThingsDigitalMarketing 2013 blog, http://myblog.allthingsdigitalmarketing.com/2013/01/super-bowl-xlvii-commercial-tv-ads-sold.html
♦ Super Bowl 2013 TV ads
♦ Super Bowl 2013 Ads on Facebook
♦ Super Bowl Commercial Time Is a Sellout, The New York Times
♦ AdAge Advertisers in Super Bowl 2013, AdAge
♦ UPDATED: Everything We Know About The Super Bowl ad Lineup So Far, Business Insider
♦ GM to Forgo Pricey Super Bowl Ads, Wall Street Journal
♦ Be a part of the USA TODAY Ad Meter panel!, USA TODAY
♦ Advertisers Give Sneak Peek of Super Bowl Commercials Online, CBS San Francisco
♦ Should Super Bowl Ads Be Released Early?, Sports Business Daily
♦ Some SUPERBOWL Ad Resources 2012, AllThingsDigitalMarketing Blog
♦ Kate Upton Mercedes Benz Super Bowl 2013 ad video, ABC
♦ Best Buy Banking on Amy Poehler To Break Its Super Bowl Ad Losing Streak, The Consumerist
♦ The Big, Big Business of Super Bowl XLVI, The Fiscal Times
♦ Super Bowl ads: Coca-Cola says goodbye to bears, hello to 'Mirage', Newsday
♦ Coca Chase 2013 Ad, Youtube; Vote on who you want to win at cokechase.com
♦ Doritos® Teddybear Prison themed ad “Crash The Super Bowl,” YouTube; This year a public vote will choose one Doritos ad to air during the Super Bowl
♦ How much did the 2013 finalists spend on their Crash the Super Bowl entries?, Video Contest News
♦ Super Bowl’s Greatest Commercials 2013, CBS Press Express
♦ Kate Upton stuns in a 'leaked' Super Bowl commercial, WTSP.com
♦ The Best Super Bowl AdMeters Ever, USA Today Ad Meter
♦ Super Bowl XLVII New Orleans Host Committee
♦ Super Bowl Ad Tracker: What to expect

Please share this with your social media and professional network. Thanks.

To request a pdf of the Super Bowl 2014 advertiser $ ad spend grid(photo left is a snapshot from 2013), simply email gmbdaly [at] gmail[dot]com with "FOX Super Bowl 2014 GRID" in subject line or visit this link at ____________.

All photos are courtesy of Wikimedia unless otherwise indicated.

This blog will be updated regularly -- please bookmark and visit frequently.


If you are interested in following I’m on Twitter @gbdaly or http://www.twitter.com/gbdaly

Do feel free to share your digital insights and thanks for visiting.

Please share this blog with your social media and other professional networks. Thanks.


“2014 Super Bowl XLVII commercial TV ads sold out at Fox ” is part of the annual Super Bowl advertising insights ▲▲▲ series by Gloria Buono-Daly

2014 Oscar nominations announced ♦ ♦ ♦ ‘American Hustle’ and ‘Gravity’ lead the list

“You ladies never have to pretend to be attracted to Harry Weinstein again.” ~~ Seth MacFarlane
American actor, comedian, producer, director, and singer, quoted during Oscar 2013 announcements (January 10, 2013)
(LOL, one of my favorite Oscar announcement flashbacks :)

The Oscar nominations are here. "Thor" star, Chris Hemsworth, helped announce the 86th Academy Award Nominations with Academy President Cheryl Boone Isaac earlier today, January 16th at 5:30 a.m. Pacific Time.

Movies “American Hustle” and “Gravity” lead with 10 nominations each.

"American Hustle" has nominations in all four best acting categories (lead actor/actress, supporting actor/actress). “12 Years a Slave” has nine nominations including 3 acting categories (lead actor, supporting actor/actress).

Double suprise for Chris Hemsworth -- he and wife Elsa Pataky announced today they're expecting twins.

Ellen DeGeneres, who hosted the Oscars in 2007, will return this year as the emcee of the ceremony, which will be telecast live on ABC on March 2 from the Dolby Theatre at Hollywood and Highland.

Amazingly, 2013 Oscar winner, Jennifer Lawrence, received another best supporting actress nominee for "American Hustle," making her the youngest actress to have 3 Oscar nominations by age 23.

Also worth noting producer, Megan Ellison, received nominations for Best Picture Academy Award nominations for two films, "Her" and "American Hustle," making a huge milestone for women in film --the first woman to receive two Best Picture Oscar nominations in the same year.

"American Hustle," and "Gravity" nominations include Best Directing, Best Film Editing, Best Picture, Best Production Design and Best Actress in a Leading Role."

The Oscar nomination trend appears to have more competition in the best picture category. This year there are 9 nominees for best picture, as in last year.

A few disappointments mentioned by many correspondents and critics were that lead actor contenders Tom Hanks for "Captain Phillips" and Robert Redford for "All Is Lost" were not nominated. Also Emma Thompson for "Saving Mr. Banks," Oprah Winfrey for Lee Daniels' "The Butler" and Paul Greengrass for directing "Captain Phillips" did not receive Oscar nominations.

The Oscars are voted on by members of the Academy of Motion Picture Arts and Sciences. More information on the voting process is available at the Academy's website.

Oscar night this year will be telecast live on ABC on March 2 from the Dolby Theatre at Hollywood and Highland. More Oscar nomination coverage is at the Official 86th Annual Academy Awards -- Oscar.com and visit the “Oscar Nominee” section of the Website. Or you can view them below (begins with best picture category and includes links to more info about the Oscar nominated movie):

Best Picture:
“American Hustle” Charles Roven, Richard Suckle, Megan Ellison and Jonathan Gordon, Producers
“Captain Phillips” Scott Rudin, Dana Brunetti and Michael De Luca, Producers
“Dallas Buyers Club” Robbie Brenner and Rachel Winter, Producers http://www.focusfeatures.com/dallas_buyers_club
“Gravity” Alfonso Cuarón and David Heyman, Producers http://gravitymovie.warnerbros.com
“Her” Megan Ellison, Spike Jonze and Vincent Landay, Producers http:// www.herthemovie.com
“Nebraska” Albert Berger and Ron Yerxa, Producers
“Philomena” Gabrielle Tana, Steve Coogan and Tracey Seaward, Producers
“12 Years a Slave” Brad Pitt, Dede Gardner, Jeremy Kleiner, Steve McQueen and Anthony Katagas, Producers
“The Wolf of Wall Street” Nominees to be determined

Best Actor in a Leading Role:
Christian Bale, "American Hustle"
Bruce Dern, "Nebraska"
Leonardo DiCaprio, "The Wolf of Wall Street"
Chiwetel Ejiofor, "12 Years a Slave"
Matthew McConaughey, "Dallas Buyers Club"

Best Actor in a Supporting Role:
Barkhad Abdi, "Captain Phillips"
Bradley Cooper, "American Hustle"
Michael Fassbender, "12 Years a Slave"
Jonah Hill, "The Wolf of Wall Street"
Jared Leto, "Dallas Buyers Club"

Best Actress in a Leading Role:
Amy Adams, "American Hustle"
Cate Blanchett, "Blue Jasmine"
Sandra Bullock, "Gravity"
Judi Dench, "Philomena"
Meryl Streep, "August: Osage County"

Best Actress in a Supporting Role:
Sally Hawkins, "Blue Jasmine"
Jennifer Lawrence, "American Hustle"
Lupita Nyong’o, "12 Years a Slave"
Julia Roberts, "August: Osage County"
June Squibb, "Nebraska"

Best Animated Feature Film:
"The Croods" - Chris Sanders, Kirk DeMicco and Kristine Belson
"Despicable Me 2" - Chris Renaud, Pierre Coffin and Chris Meledandri
"Ernest & Celestine" – Benjamin Renner and Didier Brunner
"Frozen" – Chris Buck, Jennifer Lee and Peter Del Vecho
"The Wind Rises" – Hayao Miyazaki and Toshio Suzuki

Best Cinematography:
"The Grandmaster" – Philippe Le Sourd
"Gravity" - Emmanuel Lubezki
"Inside Llewyn Davis" – Bruno Delbonnel
"Nebraska" – Phedon Papamichael
"Prisoners" – Roger A. Deakins

Best Costume Design:
"American Hustle" – Michael Wilkinson
"The Grandmaster" - William Chang Suk Ping
"The Great Gatsby" - Catherine Martin
"The Invisible Woman" - Michael O’Connor
"12 Years a Slave" - Patricia Norris

Best Directing:
"American Hustle" – David O. Russell
"Gravity" - Alfonso Cuarón
"Nebraska" - Alexander Payne
"12 Years a Slave" - Steve McQueen
"The Wolf of Wall Street" - Martin Scorsese

Best Documentary Feature:
"The Act of Killing" – Joshua Oppenheimer
"Cutie and the Boxer" - Zachary Heinzerling and Lydia Dean Pilcher
"Dirty Wars" - Richard Rowley and Jeremy Scahill
"The Square" - Jehane Noujaim and Karim Amer
"20 Feet from Stardom" - TBD

Best Documentary Short Subject:
"CaveDigger" – Jeremy Karoff
"Facing Fear" - Jason cohen
"Karama Has No Walls" - Sara Ishaq
"The Lady in Number 6: Music Saved My Life" - Malcolm Clarke and Nicholas Reed
"Prison Terminal: The Last Days of Private Jack Hall" - Edgar Barens

Best Film Editing:
"American Hustle" – Jay Cassidy, Crispin Struthers and Alan Baumgarten
"Captain Phillips" - Christopher Rouse
"Dallas Buyers Club" - John Mac McMurphy and Martin Pensa
"Gravity" - Alfonso Cuarón and Mark Sanger
"12 Years a Slave" – Joe Walker

Best Foreign Language Film:
"The Broken Circle Breakdown" - Belgium
"The Great Beauty" - Italy
"The Hunt" - Denmark
"The Missing Picture" - Cambodia
"Omar" - Palestine

Best Makeup and Hairstyling:
"Dallas Buyers Club" – Adruitha Lee and Robin Mathews
"Jackass Presents: Bad Grandpa" - Stephen Prouty
"The Lone Ranger" - Joel Harlow and Gloria Pasqua-Casny

Best Music (Original Score)
"The Book Thief" – John Williams
"Gravity" - Steven Price
"Her" - William Butler and Owen Pallett
"Philomena" - Alexandre Desplat
"Saving Mr. Banks" - Thomas Newman

Best Music (Original Song):
“Alone Yet Not Alone” from “Alone Yet Not Alone”
Music by Bruce Broughton; Lyric by Dennis Spiegel
“Happy” from “Despicable Me 2”
Music and Lyric by Pharrell Williams
“Let It Go” from “Frozen”
Music and Lyric by Kristen Anderson-Lopez and Robert Lopez
“The Moon Song” from “Her”
Music by Karen O; Lyric by Karen O and Spike Jonze
“Ordinary Love” from “Mandela: Long Walk to Freedom”
Music by Paul Hewson, Dave Evans, Adam Clayton and Larry Mullen; Lyric by Paul Hewson

Best Production Design:
“American Hustle” Production Design: Judy Becker; Set Decoration: Heather Loeffler
“Gravity” Production Design: Andy Nicholson; Set Decoration: Rosie Goodwin and Joanne Woollard
“The Great Gatsby” Production Design: Catherine Martin; Set Decoration: Beverley Dunn
“Her” Production Design: K.K. Barrett; Set Decoration: Gene Serdena
“12 Years a Slave” Production Design: Adam Stockhausen; Set Decoration: Alice Baker

Best Short Film (Animated):
“Feral” Daniel Sousa and Dan Golden
“Get a Horse!” Lauren MacMullan and Dorothy McKim
“Mr. Hublot” Laurent Witz and Alexandre Espigares
“Possessions” Shuhei Morita
“Room on the Broom” Max Lang and Jan Lachauer

Best Short Film (Live Action):
“Aquel No Era Yo (That Wasn’t Me)” Esteban Crespo
“Avant Que De Tout Perdre (Just before Losing Everything)” Xavier Legrand and Alexandre Gavras
“Helium” Anders Walter and Kim Magnusson
“Pitääkö Mun Kaikki Hoitaa? (Do I Have to Take Care of Everything?)” Selma Vilhunen and Kirsikka Saari
“The Voorman Problem” Mark Gill and Baldwin Li

Best Sound Editing:
“All Is Lost” Steve Boeddeker and Richard Hymns
“Captain Phillips” Oliver Tarney
“Gravity” Glenn Freemantle
“The Hobbit: The Desolation of Smaug” Brent Burge
“Lone Survivor” Wylie Stateman

Best Sound Mixing:
“Captain Phillips” Chris Burdon, Mark Taylor, Mike Prestwood Smith and Chris Munro
“Gravity” Skip Lievsay, Niv Adiri, Christopher Benstead and Chris Munro
“The Hobbit: The Desolation of Smaug” Christopher Boyes, Michael Hedges, Michael Semanick and Tony Johnson
“Inside Llewyn Davis” Skip Lievsay, Greg Orloff and Peter F. Kurland
“Lone Survivor” Andy Koyama, Beau Borders and David Brownlow

Best Visual Effects:
“Gravity” Tim Webber, Chris Lawrence, Dave Shirk and Neil Corbould
“The Hobbit: The Desolation of Smaug” Joe Letteri, Eric Saindon, David Clayton and Eric Reynolds
“Iron Man 3” Christopher Townsend, Guy Williams, Erik Nash and Dan Sudick
“The Lone Ranger” Tim Alexander, Gary Brozenich, Edson Williams and John Frazier
“Star Trek Into Darkness” Roger Guyett, Patrick Tubach, Ben Grossmann and Burt Dalton

Best Writing (Adapted Screenplay):
“Before Midnight” Written by Richard Linklater, Julie Delpy, Ethan Hawke
“Captain Phillips” Screenplay by Billy Ray
“Philomena” Screenplay by Steve Coogan and Jeff Pope
“12 Years a Slave” Screenplay by John Ridley
“The Wolf of Wall Street” Screenplay by Terence Winter

Best Writing (Original Screenplay):
“American Hustle” Written by Eric Warren Singer and David O. Russell
“Blue Jasmine” Written by Woody Allen
“Dallas Buyers Club” Written by Craig Borten & Melisa Wallack
“Her” Written by Spike Jonze
“Nebraska” Written by Bob Nelson



All photos courtesy of Wikimedia and screen shots taken from video and websites. All other photos will be credited as required.


Additional resources:
♦ 2014 Oscar nominations: ‘Gravity,’ and ‘Hustle’ lead with 10 nominations including best picture, Los Angeles Times, http://www.latimes.com/entertainment/envelope/moviesnow/la-et-mn-oscar-nominations-2014-main,0,500124.story#axzz2qZqycltO
♦ Oscar.com 2014 nominations, http://www.oscars.org/awards/academyawards/86/nomineesByPicture.html
♦ Who’s gonna get picked ? Predicting the 2014 Oscar nominations http://www.cnn.com/2014/01/15/showbiz/movies/2014-oscar-predictions-nominations/
♦ Meet the 2014 Oscar Nominees, RottenTomatoes http://www.cnn.com/2014/01/15/showbiz/movies/2014-oscar-predictions-nominations/
♦
♦

Please visit this blog frequently and share this with your social media. Thanks.